Pirelli Joins BMW for Oktoberfest
For BMW Oktoberfest’s 49th anniversary this week, Pirelli celebrated 50 years of the beloved BMW 2002 model.
Pirelli Celebrates Its Run Flat OE Marketshare
In total, there are 516 homologations of Pirelli run flat tires: in other words, tires that have been chosen by manufacturers as original equipment for their new cars.
Pirelli Continues Porsche Club Sponsorships
Pirelli develops and produces bespoke tires for both classic and contemporary Porsches. The company says they are proud to continue to support the Porsche Club of America (PCA) and its events.
Pirelli Celebrates Records, Victories at 2018 Pikes Peak International Hill Climb
Pirelli set records at The Pikes Peak International Hill Climb at the end June.
2019 Pirelli Calendar Shot By Famed Photographer Albert Watson
The photographer for this year’s Pirelli Calendar will be shot by a man who has photographed 40 covers of Rolling Stone and Steve Jobs’ portrait that appeared on the cover of his biography.
Pirelli Celebrates Italy’s National Day with Tri-Colored Tires
Pirelli celebrated the “Festa della Repubblica Italiana”, Italy’s National Day, with a special “tri-color” edition of its tires with the colors of the Italian flag on June 2.
Ford Honors Pirelli with Gold World Excellence Award
Pirelli was recognized as a top-performing global supplier for Ford Motor Company at the 20th annual Ford World Excellence Awards.
Pirelli Returns as Official Motorcycle Tire of the 2018 Lucas Oil Pro Motocross Championship
Pirelli Tire North America has returned as the “Official Motorcycle Tire” of the 2018 Lucas Oil Pro Motocross Championship, marking the third consecutive season for the brand and its Scorpion MX tire lineup.
Pirelli PZero to be OEM for Pinarello
The Pirelli PZero will be OEM for new Pinarello bicycles.
Pirelli Recreates Logo with 40+ GT3 Prestige Cars
Pirelli used 41 cars, 12 prestige manufacturers, over 150 people and 22,000 horsepower to recreate a historic portrayal of the Pirelli logo from 1978. Take a look!
