Virtually Trained
Virtually Trained Different tactics may be the key to training in the tire industry. Within the tire industry, most dealers will say there’s a serious need for training. Either training on new equipment or products, or training for continuous improvement. Rare is it that a dealer feels he knows everything there is to know
Run-Flats For Trucks?
Run-Flats For Trucks? Tires for passenger cars have become so dependable that many drivers take for granted the day-after-day performance and trouble-free miles they deliver. This fact was driven home to me recently when a friend related that neither of his teenage daughters had ever changed a flat tire. The two teens had a combined
From the Track to the Rack
From the Track to the Rack Racing tires, like passenger car tires, are specialized for different applications and purposes. Every form of racing has its own speed, traction and handling needs that require specially designed tires. A Formula 1 car obviously needs a different type of tire than a NASCAR racer or a NHRA Top
Thinking Outside the Box: Five Ways to Boost Vehicle Service Profits
Thinking Outside the Box Five Ways to Boost Vehicle Service Profits Vehicle service has long been a staple of nearly every retail tire dealership. The vehicle is up on the rack, the tires are off, and numerous systems are exposed and ready to be looked at. And from the customer’s point of view, it’s convenient
The Real Biggest Number
My 4-year-old daughter, Lauren, caught me just as I walked in the door the other night, dragging from a long day at work. “Hey Papa, guess what? Do you know what the biggest number is?”
Industry Report
Making the GradeMichelin to Start Grading and Rating Its Truck Tire Dealers