Strange But True Tire Tales
Too often, we’re consumed by the Ordinary. We get into our daily routines and never waver. No matter how much you love what you do every day, it’s still refreshing to take a break once in a while from the Everyday. To help you do that, we’ve tracked down some of the most unusual tire
Money to Burn?: Simple Tire Tactics Will Help Commercial Customers Save on Fuel
With the price of fuel as high and as volatile as we’ve ever seen, many truck operators are reviewing ways to conserve that precious commodity that can so severely impact the bottom line of any trucking operation. You might wonder how this is related to tires. The answer comes in a number of ways, several
Built to Last: Smart Lifecycle Cost Control Can Help Fleets Squeeze Every Last Mile Out of Every Casing
Here’s a bulletin for fleet maintenance managers responsible for extending tire casing life: If you start a serious tire inflation program today, you will enjoy a 10% improvement in tire mileage expectations tomorrow. That’s only the beginning. If you add a proper tire rotation program, daily calibration of your tire pressure gauges, an alignment program
Painting a Picture: Kumho Introduces New UHP Tire; Hints at Future Developments
Kumho Introduces New UHP Tire; Hints at Future Developments
10 Easy Ways to Boost Sales
Here’s something you may not know: American consumers spent $46.2 billion on tires and other auto accessories in 2002, the last year in which the U.S. Bureau of Economics has accurate numbers. That figure may sound impressive, but the Bureau also reported that Americans spent even more than that on shoes. The point: Don’t take
Back to Basics: Part 1: Beads and Sidewalls and What They Add to Performance
Did you know entry-level tire construction engineers, compounders and designers aren’t allowed to touch a new tire for a year or two? That’s because tire design and development isn’t part of any college curriculum. The making of a competent tire engineer isn’t the job of a college professor. That task belongs to veteran tire company
Wheel Anatomy: Part II
Last month, we began a multi-part series on the concepting, design and production of today’s hot custom wheels with an inside look at cast one-piece aluminum wheels. This month, we’re going to touch on the newest forged one-piece wheels and then describe two-piece wheels. Forged wheels are literally forged in a press and made into
The Power of Dealers
Joan Floyd putters around the house these days, doing a little of this and some of that. Her family is all gone now. She didn’t even get a chance to say goodbye. There aren’t any phone calls to make or envelopes to stamp or events to plan. In between the this-and-that, she hopes to find
Do You Know Us?: If You Don’t, You May be Alienating Your Most Profitable Customers Forever
If you’re like most tire dealers, you’re probably turning your back on the most profitable customers you’ll ever see. Not intentionally, perhaps, but this unique group of customers – tuners, enthusiasts, restylers, whatever you want to call them – is often left frustrated trying to deal with dealers. So, they leave and find another option.
Fast Track to Profits DOT Racing Tires
DOT racing tires, also known as R-compound tires, are hot on the track and off. They boast decent margins, and they practically sell themselves: Customers are educated, experienced and already know what they want. But that doesn’t mean it’s easy to be in the DOT race tire business. More than with any other tire product,