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Plus Sizing Profits: Managing Your Business and Maximizing Profits is a Numbers Game

Years ago, one of my journalism mentors gave me some advice. “You can’t manage what you don’t measure,” he told me. “That’s a catchy sentence that might work in an article someday,” I thought to myself. I didn’t realize at the time how valuable his advice would become. The concept would ultimately prove useful in

All Torqued Up: Several Torque Wrench Styles to Choose From

Torque is what holds the automotive world together and keeps things from falling apart. Anytime you tighten a nut, bolt or screw, you’re applying torque through a wrench, ratchet handle, nutdriver or screwdriver. The harder you push, pull or twist the tool, the greater the torque you apply. If you use too much muscle, you

Should We Be Surprised?

"The parties agree that no party … shall make any further public statements regarding the adversary proceeding or the matters addressed herein, except in so far as any party is required to publicly disclose any information pursuant to any statutory obligation…"

Public Relations 101: Generating Positive Buzz Is Simple – Just Be Creative and Stay Honest

Public Relations 101 Generating Positive Buzz Is Simple – Just Be Creative and Stay Honest Donald Trump has a pretty easy time getting his name out in the press. But it doesn’t take Donald Trump money to get your name known as the best tire shop in town. Boosting your customer base may only require

Strategy For Returns

If you are like most business people, you’ll be going to at least one convention and/or trade show in the next year. At last count there were more than 12,600 conventions each year, attracting 13.5 million attendees and spouses to 300 convention centers around the country.

Wheel Well: What the Future Holds For Custom Wheel (and the Dealers Who Sell Them)

Wheel Well What the Future Holds For Custom Wheel (and the Dealers Who Sell Them) The wheel. A long ago invention that somehow managed to change the world. A round object that’s so imbedded into our culture we have no idea how civilizations survived without it. But it’s no longer just a commodity that we

Fleets Need Help With Repairs

Fleets Need Help With Repairs Many fleets perform their own tire repairs – for better or worse. Dealers and retreaders can either curse their bad luck at losing potential business or take advantage of the situation.At first glance, it appears dealers and retreaders lose business when fleets do their own tire repairs. A deeper look

Industry Report

Michelin signs eight more retreaders, now claims 38

Bringing You the Best – Brick by Brick

I learned a long time ago that when you ask an honest question you should expect an honest answer. Especially if it’s about something the person you’re speaking with truly values.The whirlwind of dealer and industry meetings over the past few months has given me the opportunity to renew old friendships and meet a lot

Technology Sets Pace for Growing Segments

Technology Sets Pace for Growing Segments Light trucks and SUVs continue to set new sales records, and there’s no sign that the public’s love affair with them is going to cool anytime soon.Some even estimate that by 2004, North American production of light trucks and SUVs will be 40 percent greater than it is now!People