Spectacular Showrooms
These days, when it comes to showrooms and customer lounges, there’s a lot of potty talk going on. But, it’s not what you might think. Tire dealers are literally cleaning up their act, and it has nothing to do with verbal communication. It has everything to do with attracting and keeping customers. “I’m very serious
New Web Site Focuses on Ride Control Education
(Akron/Tire Review) As part of an industry-wide consumer awareness program, Tenneco’s new Web site can help teach drivers about the role of shocks and struts play in daily driving and vehicle safety.
Editorial: Can China Continue to Smile in the Midst of Mounting Challenges?
(India/Rubber Asia) The world is watching China with admiration and anxiety. While the whole world is admiring China for the spectacular achievements it has carved out in a short span of time, anxiety is building up as the world economy is increasingly becoming China-centric.
Tenneco Launching Monroe Replacement Ads
(Akron/Tire Review) Tenneco Inc.’s Monroe shock absorber brand is launching a new consumer-focused advertising campaign to communicate the company’s position that shocks and struts should be changed after 50,000 miles of use.
Turning Stock to Rock: Bolt-on Lift/Lower Kits Simplify Installation, Drive Big Profits
How many times have you worked on a vehicle that has a modified suspension, either lifted or lowered, and wondered if you could perform that kind of work in your shop? This issue will take you through the steps needed to lift a Nissan Titan and install a set of tires and wheels for a
Real Big Toys: Big Trucks Offer Opportunities for Big Suspension, Tire Upgrades
Following up on last month’s subject of new products for cars, we’re tackling the truck market this month. Let’s face it: Some Americans are always going to want a big truck, or bigger than they had last year or one with diesel power. That being said, I’ve tracked down a few new products to help
No Muss, No Fuss: Bolt-On Performance Upgrades Can Offer Easy Profit Potential
The automotive industry is an ever-evolving, ever-changing entity, both for manufacturers and consumers. Knowing and predicting trends can lead to huge sales and profits. This month and next, we will cover a few of the trends I see over the horizon, many of which involve products you can easily sell and install with existing personnel
Tenneco Launches 2007 Expert Plus Program
(Akron/Tire Review) Now in its ninth year, Tenneco’s Expert Plus program provides member vehicle service businesses with an array of point-of-sale materials, promotions, advertising and training to help maximize their profits with Tenneco products – Monroe shocks and struts, Monroe brakes, Walker exhaust products, DynoMax performance exhaust, and Rancho suspensions and shock absorbers.
Donks, Boxes & Bubbles: Hot Stuff From the SEMA Show Can Put Profits Into Overdrive
From street rods to ‘donks’ to high-performance European machines and ‘invisible wheels,’ this year’s SEMA Show had you covered with new and innovative products to help you improve your sales. Plus, there was a new tool that helps reduce back injuries while improving ride by centering the wheels on a vehicle’s hub. First up: the
Tread Talk: Worn Tires Have a Lot to Say – If You Know How to Listen
What happens when you turn on your TV set? Within 30 minutes, some health nut is telling you to listen to your body. “Your body will tell you what to do,” says an artificially tanned head on a rippling, hard body. Trouble is, our bodies are crying out for pizza, desserts and other cholesterol-choked foods.