Cutting Into a Slow-Growing Landscape Market
To some people, the smell of freshly cut grass signals that spring has finally arrived and summer is on its way. This year, thanks to polar vortexes and “snowmageddons” for much of the country, spring is arriving a bit late. For tire dealers that sell rubber for lawnmowers and other small outdoor power equipment (OPE),
New Run-Flat Aimed at Driver’s Peace of Mind
Bridgestone Americas released its DriveGuard tire line to media and dealers at a ride and drive event in Austin, Texas, at the Circuit of the Americas in early April. The tiremaker introduced its first run-flat tire in the ear ly 1980s. The tires were never marketed as a safety feature; rather they were touted for
Are There Benefits to Nitrogen?
Nitrogen became common when gas prices soared from around $1.50 a gallon of gas about 10 years ago. It wasn’t something new. Nitrogen had been used in certain applications for years, primarily because it doesn’t support moisture or combustion. Racing tires, commercial and military aircraft tires and heavy-duty equipment tires such as those for earthmovers
Drum Brake Service
Although four-wheel disc brakes currently dominate the brake service market, millions of drum brakes are serviced each day in independent tire dealerships. Thanks to their age, many drum brakes present problems, usually related to normal wear, extended age and mileage. Because an incorrectly serviced drum brake can cause noise, pulling, grabbing and pulsation complaints, we
The Real Case for Consistency
To gain sustainable and profitable trust, dealers must create customer-focused consistency In his book, “The Trust Edge,” author David Horsager documented consistency as a pillar of trust, saying that without consistency you are not truly trusted. This is an important lesson to remember as a tire and auto service business. No customer likes surprises when
It’s No Waste of Time
Let’s face it, dealing with TPMS issues can be a screamingly complex, headache-inducing endeavor that leaves techs and customers alike confused and angry. Some of that complexity is built into the technology, while most comes in the NHTSA regulations surrounding it. But there are ways to reduce the headaches for all involved, and most of
Cooper Introduces CS5, Phases Out CS4
Cooper Tire & Rubber Co. is currently in the midst of the company’s 100-year anniversary. Cooper’s business is moving forward strategically, marking the anniversary with the introduction of a new product. In April, Cooper began shipments of its premium touring tire, CS5, which will replace the CS4. Yes, the company will replace its best-selling tire.
Open Up and Reach Out
Experienced dealers share their secrets for successful sales-building events.
Embracing Diversity
U.S. and Canadian tire dealers face ever-shifting demographics, which means they need to reinvent their marketing and customer service efforts if they wish to cater to all potential customers.
K.O. Tire
“Kevin and Lee have gone above and beyond for my wife and I on a number of occasions. They stand behind their work and even go out of their way to fix the mistakes of others.” “Superior service you never see anymore.” “Best tire shop ever, period.” These are just a few of the recent
Forestry Tires
The forest products industry is building back up.
When (If) Lead Is Banned
The industry weighs in on wheel weight options and legislation.
