2017 Editions Archives - Page 2 of 18 - Tire Review Magazine
Six Ways to Keep From Being Sued by Your Employees

The occasional lawsuit is part of the cost of doing business; however, employers can help to reduce the number of employment suits they face by following these simple rules.

Five-Star Mediocrity: If You’re Not Creating Positively Memorable Experiences, You’re Not Creating True Customers

Specializing in training for independent tire/auto service businesses, I normally steer clear of new vehicle dealerships for tires or service work for my personal vehicles.

Dumping the Price Dump Call

The research team at Molloy Sales Development Group was asked to explore two types of customer phone interactions: Price shoppers, and price dumps.

Four Creative Ways to Improve Employee Morale

Experts say there is a direct relationship between keeping employees happy and getting the best out of them, but improving morale in the shop is a deceptively simple goal.

Running a Healthy Business

To say that tire dealers are hard working is an understatement. With every Top Shop feature, every dealer profile, every article for which dealers weigh in with their experiences, we hear about the level of deep dedication held by the vast majority.

Premium Performance at a Value Price

Kenda USA combined “smooth and rough” at a special dual product launch event on Oct. 29 at the Vegas Off Road Experience compound in Boulder City, Nev., located about 25 miles outside of Las Vegas.

Connecting Your Online and Offline Marketing

If you print a brochure, business cards, or buy space in the Yellow Pages, your website address should be on everything.

The Future of Intelligent Tires: Details Behind Tire Sensor Testing

Automotive component manufacturers are working to integrate a variety of components into a cohesive, centralized control system for autonomous vehicles.

Specialty Trailer Tires: Towing in More Revenue

The U.S. is currently experiencing a strong economy, which goes hand in hand with the sale of specialty trailer tires, aka special trailer or ST tires.

ABS Solenoid Diagnosis: What is going on inside the HCU?

The anti-lock braking system (ABS) computer, or HCU, is a node on a high-speed vehicle bus.

Business Insurance Checkup

Insurance can be a large fixed cost for any shop. Periodic reviews of insurance needs and coverage, however, can help reign in your costs.

The Most Common Business Activities of Tire Dealers

We recently surveyed tire and service business owners and asked what business activities they conducted on a regular basis.