Offering a Value
The private brand tire segment has seen its marketshare fall throughout the 2000s as a result of a hurting tire industry stricken by global recession and additional duties placed on passenger tires imported from China. Although the segment has seen better days, it adapted to market pressures and restructured itself. Despite pressures, private branders reacted
Offering a Value
The private brand tire segment has seen its marketshare fall throughout the 2000s as a result of a hurting tire industry stricken by global recession and additional duties placed on passenger tires imported from China. Although the segment has seen better days, it adapted to market pressures and restructured itself. Despite pressures, private branders reacted
5 Questions With … Julian Jenkins, president of Aston Martin the Americas
Tire Review spoke with Julian Jenkins at the recent Aston Martin On Ice event in Colorado about the car company’s partnerships with Pirelli, driving on ice, James Bond and the brand’s 100-year heritage. Tire Review: You’ve partnered with Pirelli to give Aston Martin customers and dealers a chance to drive your cars on extreme ice conditions. This was
Aston Martin on Ice With Pirelli Winter Tires
Cold is a relative term. To Crested Butte, Colo.-natives, the town was experiencing a taste of spring with highs reaching around 39°F. To visitors, the snowcapped pastures 8,900 feet above sea level were cold. Crested Butte, a former mining town turned skiing and mountain biking destination is cold, but it is not tundra. Aston Martin
Building A Hybrid Service Industry
In 2012, Matt Curry, former owner of Curry’s Auto Service shops in Virginia and 2009 Top Shop finalist, founded The Hybrid Shop to solve an emerging problem in the growing hybrid automobile market. “The only solution for hybrid vehicle owners experiencing poor vehicle performance is to go to the dealer and have the battery replaced,”
5 Questions With … Paolo Ferrari, chairman and CEO of Pirelli Tire North America
Pirelli Tire North America chairman and CEO Paolo Ferrari spoke with Tire Review at February’s Aston Martin On Ice event in Crested Butte, Colo. Ferrari gave us an in-depth look at the work he’s undertaken over the past two years and what the future holds for the company. TR: You’ve been optimistic about the U.S.
