Double Coin Hires New V.P. of Marketing and Operations
Double Coin and CMA have announced the addition of Tim Phillips as vice president of marketing and operations.
Bridgestone Retail Operations Launches Annual Cause Marketing Campaign For Boys and Girls Clubs Of America
After raising more than $4 million over the past four years, Bridgestone Retail Operations is once again sponsoring its annual Driving Great Futures campaign to support the Boys & Girls Clubs of America.
TBC promotes Don Byrd to president and CEO
Byrd joined TBC in April 2018 as executive vice president of TBC and president & COO of National Tire Wholesale (NTW).
Does your shop need a marketing firm?
Hiring a marketing firm won’t automatically bring in more business – it can lose you money if you don’t take proper steps.
Bridging the past and present: Totten Tire may be Birch Run’s best kept secret in tires
The single-location shop has always been able to draw the business it needs to keep busy, keep customers happy, and keep true to its roots.
Flat demand, rising costs cloud commercial tire dealer outlook in 2024
Some are calling 2024 a “correction year” after the commercial tire market faced a slew of complications the past few years.
Sentury Tire assumes control of AvanTech marketing and sales
Sentury Tire’s vision for the AvanTech TBR lineup includes all-position; trailer; closed-shoulder; open-shoulder; long haul; and mixed service.
Repair OnDemand Announces New President
Randy Kobat has been named president of Repair OnDemand, a division of Repairify.
Marketing To High-Value Customers Yields Profit, Repeat Business
I’m sure you appreciate every customer that does business with your shop, but there’s no secret that some are more high-value than others. For example, let’s say someone comes into your shop looking to spend the least amount of money possible. Saving money is essential in today’s world, but these customers may not know the
2022 Top Shops: Our Most Successful Marketing Tactics
LISTEN TO THE EPISODE HERE For some independent tire dealers, marketing is one of those things that seems to jump from to-do list to to-do list, with you always saying I’ll get to that later. For others, word of mouth seems to be a just fine marketing tactic. But if you’re interested in growing your
