exclusive Archives - Page 6 of 15 - Tire Review Magazine
Three Ways to Avoid TPMS Valve Corrosion

Corrosion is one of the leading causes of TPMS replacement. In this Tire Review Continental Tire Garage Studio video, we get into why it happens and how you can help your customers avoid it. TPMS corrosion can happen for a variety of reasons. It’s caused by a chemical reaction that takes place when certain metals

Gallery: Sights from the 2022 SEMA Show

It’s showtime, baby! From Nov. 1-4, the 2022 SEMA Show was in full swing. Whether you walked the aisles of the Lower South Hall of the Las Vegas Convention Center or watched the show unfold from your computer screen, you know we came across a slew of souped-up vehicles–whether they’re low-riders or off-road rigs– that

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2022 Top Shops: Our Most Successful Marketing Tactics

LISTEN TO THE EPISODE HERE For some independent tire dealers, marketing is one of those things that seems to jump from to-do list to to-do list, with you always saying I’ll get to that later. For others, word of mouth seems to be a just fine marketing tactic. But if you’re interested in growing your

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The Horrors of Using Summer Tires in the Winter

Do you like scary stories? I mean truly scary ones that make your skin crawl and make you wish you never heard them? Well, I have one for you. Imagine this. You’re driving home at night, but all the main roads are closed – forcing you to take the dark, winding route. It’s just you,

Tire Market Predictions for 2023

Welcome to Rolling With The Numbers, where we present you with data that gives tire dealers information to keep their tire businesses rollin’, based on research conducted with our independent tire dealer audience and beyond. This week, we’re taking a closer look at indicators in the automotive aftermarket that should help us to predict where

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Explaining the Why’s and How’s of Wheel Alignment

Is your customer coming in complaining that their steering wheel is crooked while driving straight? Or maybe a pull to one side or another while driving? Well, chances are they need a wheel alignment, and they probably aren’t paying attention to their regular vehicle maintenance intervals. That’s when you step in. Let’s talk about when

Scott Blair Creates Opportunities in the Tire Industry With Training

Scott Blair, the founder of T.R.A.C.K. Auto Training & Network, is no stranger to creating solutions to issues facing the tire industry. He just can’t help himself – if he identifies an obstacle affecting his peers, through hell or high water, he’ll find a solution to it. His problem-solving obsession began in the mid-90s when Scott

What Tire Treadwear Grades Mean for Your Customer

There are quite a few numbers and letters on a tire’s sidewall. Do you know what they all mean? Let’s dig into one of the lesser talked-about sidewall markings in this Tire Review Continental Tire Garage Studio video. Many tires are rated by the U.S. Government on treadwear, traction performance and temperature resistance. It’s called

Sailun Tire Shows Off ERange EV Tire Capabilities in the Hollywood Hills

Following the debut of its ERange EV tire earlier this year, Sailun Tire Americas invited tire dealers, distributors and members of the media in early October to what is arguably the electric vehicle capital of the U.S. – Los Angeles, California – to be among the first group to put its new product through its

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Sailun Tire President Dishes on ‘Limitless’ Potential of ERange EV Tire

Here’s a fact: Electric vehicle drivers who aren’t using tires built to handle the unique needs of EVs are only getting a surface-level EV experience. It’s like going to a 3D movie without your 3D glasses – sure, you still enjoyed the show, but you didn’t experience it the way it was intended. In the

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Must-Have Safety Gear for Your Shop

In a shop, heavy machinery is lifted high into the air, and machines are running non-stop. If the proper precautions aren’t taken, automotive shops can become more dangerous than it needs to be. In this Tire Review Continental Tire Garage Studio video, we look at the safety gear you need in your shop. A shop

From F1 to the Showroom: Talking Racing Heritage with Pirelli

It was a warm and sunny day in Austin, Texas, when my life changed forever. With my face pressed firmly against the tall safety fence leading up to turn one at Circuit of The Americas, I saw a race car do something that defied my understanding of physics up until that point in my life.

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