Yokohama Tire Corp.’s soccer partner Chelsea FC has once again won the English Premier League (EPL) championship.
In conjunction with US Youth Soccer, Yokohama Tire Corp. is running a contest to send 12 Yokohama Skills Challenge participants to England for a “Chelsea FC Experience.”
Yokohama Tire Corp. has entered a multi-year sponsorship deal with US Youth Soccer as the “Official Tire Sponsor of US Youth Soccer.”
The Yokohama Rubber Co.’s United Kingdom tire sales subsidiary Yokohama H.P.T. Ltd. (YHPT) was honored with the Tyre Manufacturer of the Year award at the 2016 TyreSafe Awards. YHPT received the award in recognition for its tire safety campaign with the English Premier League’s Chelsea Football Club in October 2016, which is TyreSafe’s annual Tyre
As part of its partnership with the Chelsea FC, Yokohama Tire Corp. is hosting a consumer contest – the Yokohama True Blue Fan Challenge. “We’re looking for a fan that’s really devoted to all things Chelsea football,” said Alan Holtschneider, director of marketing. “At Yokohama, we’re passionate about our partnership with this iconic club. We