Yokohama Kicks Off True Blue Fan Challenge - Tire Review Magazine

Yokohama Kicks Off True Blue Fan Challenge

Yokohama-Chelsea-True-Blue-Fan-ContestAs part of its partnership with the Chelsea FC, Yokohama Tire Corp. is hosting a consumer contest – the Yokohama True Blue Fan Challenge.

“We’re looking for a fan that’s really devoted to all things Chelsea football,” said Alan Holtschneider, director of marketing. “At Yokohama, we’re passionate about our partnership with this iconic club. We wanted to reward the team’s most ardent supporters with the experience of a lifetime.”

The tiremaker will award one lucky winner and a guest a trip to see the 2015 English Premier League champion and Liverpool FC at the Rose Bowl in Pasadena on July 27. Including in the grand prize is $1,000 in spending money, tickets, hotel, airfare and a 2016-2017 Chelsea FC jersey signed by the first team squad.

The tiremaker will also award two second-place winners. These winners will receive a set of Yokohama tires and a Chelsea FC jersey. Ten third-place winners will win a Chelsea FC jersey.

To enter, contestants must submit a photo or video at demonstrating why he or she is the ultimate Chelsea FC fan between May 25-June 23. The True Blue Fan Challenge is open to U.S. residents only.


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