Bridgestone Retail Launches New Ad Campaign Featuring Employees
The new campaign, which includes television, radio and digital commercials, features 13 real technicians sharing their experience on providing tire and automotive care.
Trico Ties Campaign to College Football
Trico’s latest advertising campaign features a tie-in to college football. The campaign is designed to drive consumer demand for its wiper blade products through print, radio, online media and truckside advertising, Trico said. “The objective of our new fall campaign is to utilize a media mix to efficiently communicate the Trico brand message to a
