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It Leaves You with Thesaurus

The New Year rang in rather quietly. No Y2K bug eating through our lives. No unfortunate acts of terrorism. No year-end Wall Street panic. But one issue slipped in the door Jan. 1 that could have a serious impact on your — and your commercial fleet customers’ – business.The Federal Motor Carrier Safety Administration (FMCSA)

Is the Light Truck/SUV Market Too Specialized

Is the Light Truck/SUV Market Too Specialized The light truck and SUV category is many things to many different people. First and foremost, it’s a booming market. The popularity of the LT/SUV tires has been amazing, and shows no sign of letting up anytime soon. All over, dealers are capitalizing on the profitability of carrying

The Big Blow: Is Using Nitrogen Really A Better Bet for Truck Tire Inflation?

The Big Blow Is Using Nitrogen Really A Better Bet for Truck Tire Inflation? Trucking fleets are always looking for any cost or operational advantage, especially in controllable costs, that results in higher profits.While it’s been more like a murmur than a scream, there has been some recent talk about the use of nitrogen to

Tire Inspection: The Key to Reliable Repair

recently saw a perfect example of the problem. “A shop foreman was proudly showing me a tire which had just been repaired by one of his crew,” said Garrett. ®From all outward appearances it was a beautiful repair job,® Garrett said, ®but, as we carefully looked at the tire, it was obvious it had been

Industry Report

Company will market BFGoodrich Scorcher T/A’s over the Internet

No More Excuses: Goodyear Lays it All Out

Goodyear lays it all out at first combined dealer meeting

Sunny Locale, Sunny Prospective: MAST Outlines Successes

MAST outlines successes at annual meeting

Cracking the Corporate Culture Club

Having recently changed jobs — and cities and states ®€” the issue of corporate cultures came to mind. I’ve had some experience with a variety of corporate cultures. Small family-owned companies. Large mega-corporations. North and south. Some great, others simply confounding. There’ve been countless articles about the corporate culture thing — why they are good,

Cashing in On Broadline Tires

Cashing in On Broadline Tires Everyone buys them. Everyone sells them. But nobody is quite sure what they are anymore. And it appears they won’t last much longer, if they even exist now. Broadline tires. Back in the days of bias ply and bias-belted tires – and even after radials took over – the term

Dealer Diary: Commercial Crossover

Commercial Crossover Dealer Name: Sparks Commercial TireLocation: Findlay, OHYears in Operation: 13Number of Employees: 20Repair Specialty: Brakes and springsAverage Number of Repair Orders per week: 105Tire/Service Sales mix: 80 percent tires This is the fourth installment of Tire Review’s Dealer Diary, a year-long series showcasing a typical tire dealer, his business, how he runs it,