Industry Report
Hard Decisions Come
OTR Tire Market: Fewer Customers, Bigger Trucks Challenge Even the Best Dealers
OTR Tire Market Fewer Customers, Bigger Trucks Challenge Even the Best Dealers It is by far the most volatile and unpredictable tire segment, operating at a rhythm and pace often well removed from prevailing general economic conditions. With the wide variety of applications and monstrously large equipment getting even bigger, the OTR equipment tire segment
Takin’ Care of Business
Profit Handbook Takin’ Care of Business There is an over-used, oft picked-on phrase that goes something like "TCB." Better known as "Takin’ Care of Business." It’s a business model for some, a laugh for others. While the phrase is trite, it is still accurate in describing tire dealers that handle commercial accounts – especially time-sensitive
Programs Offer Options
Profit Handbook Programs Offer Options There’s a quiet confidence about Dave Crawford. He can get animated, mind you, especially when it comes to discussing "the program." When you ask him why a tire dealer wouldn’t want to join American Car Care Centers (ACCC), the group’s marketing director answers bluntly, "I don’t think they understand the
Taking the Long View: Today’s Dealers See the Long Term Benefits of Private Brands
nal exposure that would make them more well-known among consumers. And today, they enjoy much the same level of technology as the majors, but dealers often face an uphill battle convincing consumers of their quality and performance. Most importantly for dealers, however, is that unlike the major brands, private brand lines deliver the territory exclusivity
More Than Just Tires: Private Brand Execs Discuss SKUs, Marketing and Competition
More Than Just Tires Private Brand Execs Discuss SKUs, Marketing and Competition Dealers agree that private brands provide the combination of product quality and profit margins they need to remain vital and competitive in today’s market. But like the major brands, private branders face a number of key issues that cut to the core of
Debt of Gratitude
Instead of the usual warm temperatures of the desert, it took TANA’s annual OTR conference to heat things up with its biggest and best conference to date. Congratulations!
Industry Report
Changing of the GuardDavid Poisson Resigns from TANA; Heads To Private Sector Job
Sunny Locale, Sunny Prospective: MAST Outlines Successes
MAST outlines successes at annual meeting
Cashing in On Broadline Tires
Cashing in On Broadline Tires Everyone buys them. Everyone sells them. But nobody is quite sure what they are anymore. And it appears they won’t last much longer, if they even exist now. Broadline tires. Back in the days of bias ply and bias-belted tires – and even after radials took over – the term