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Strange But True Tire Tales

Too often, we’re consumed by the Ordinary. We get into our daily routines and never waver. No matter how much you love what you do every day, it’s still refreshing to take a break once in a while from the Everyday. To help you do that, we’ve tracked down some of the most unusual tire

Fast Track to Profits DOT Racing Tires

DOT racing tires, also known as R-compound tires, are hot on the track and off. They boast decent margins, and they practically sell themselves: Customers are educated, experienced and already know what they want. But that doesn’t mean it’s easy to be in the DOT race tire business. More than with any other tire product,

Industry Report

Famed Calif. Dealer May Disappear

Mere Coincidences?

You don’t have to be deaf, dumb, blind or even nasally challenged to know there’s something really smelly about the Ford Explorer. Bridgestone/Firestone Inc. (BFS) has taken the brunt of the negative publicity, and suffered significant financial and perception damage, because of concerns that a "high" number of its tires failed on one particular vehicle.