Nitto Hits 3 Million Facebook Fans
Nitto Tire has achieved a new social media milestone, hitting 3 million fans on Facebook. "We have an incredible base of knowledgeable and enthusiastic people who appreciate the innovation and excitement Nitto Tire pursues every day in everything we do," said Tomo Mizutani, president of Nitto Tire U.S.A. Inc. "That spirit is reflected in the
Nitto Hits 2.5 Million Facebook Fans
Nitto Tire has hit another social media milestone, garnering 2.5 million fans on Facebook. The tiremaker also kicked off its latest social media campaign, “Our Ears, Your Underdog Story.”
Nitto Helps Aoki Celebrate in Style
Nitto Tire USA Inc. celebrated dance music producer Steve Aoki’s birthday earlier this month with a special “birthday bash” concert event and by giving Aoki some driving lessons.
Nitto Reaches Two Million Facebook ‘Likes’
Nitto Tire USA Inc. reached two million "Likes" on its Facebook page. "We are thrilled to reach this social media milestone and prove our leadership in the digital and content marketing space," said Tomo Mizutani, president of Nitto Tire USA. "We are so thankful for our loyal fans and are constantly striving to improve our
Nitto Tire Takes Five 2012 Impact Awards
Nitto Tire USA Inc. took five awards for its online and digital marketing efforts at the 2012 Impact Awards.
DJ Releases Exclusive Track on Nitto Facebook Page
Nitto Tire USA Inc. has used its Facebook page to launch "an exclusive streaming track" for the tire company created by Steve Aoki. Aoki, the tiremaker said, is a "electro house DJ and producer." According to Nitto, “fans must ‘Like’ the Nitto Tire Facebook page to stream the brand new track, ‘Come with Me (Doorly
Nitto Tire Partners With DJ Steve Aoki
Nitto Tire USA Inc. has partnered with electro house musician and producer Steve Aoki in a new promotional effort. The partnership with Aoki, said Nitto, "will deliver exclusive content and fun, innovative ways for fans and enthusiasts to engage with the Nitto brand on Facebook." Nitto "hopes to draw the attention of Aoki’s passionate fan
Nitto Plans Heavy Effort Behind Motivo Line
Nitto Tire USA Inc. plans an extensive marketing effort behind its all-season UHP Motivo line. As part of the promotional push, Nitto will be running digital ads on such websites as caranddriver.com, autoguide.com, and "several hundred" other websites, and also will run online video advertisements. Outdoor billboards in 50 markets for three months and a
Long-Lasting Nitto Motivo Doesn’t Short on Performance
Nitto Tire USA said it is shattering expectations with its newly-released Motivo all-season UHP tire. First unveiled at the 2011 Global Tire Expo/SEMA Show, the tiremaker touts the Motivo as offering excellent wet and dry handling and braking capabilities. But what Nitto is most proud of is the tire’s unprecedented 60,000-mile limited treadwear warranty –
Dealers are the Focus of New Nitto Online Portal
For a tire company, it is one thing to see new opportunities to help your own customers. It happens all the time in the form of promotions, buying and bonus programs, national and regional advertising, even money to help expand a dealership footprint.But it is quite another to recognize a way to help all dealers