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Tire Category Accounts For Largest Portion Of Automotive Sales Online, Says NPD

Online dollar sales of tires grew by 34% in the 12 months ending December 2018, according to The NPD Group’s Checkout E-commerce Tracking.

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Goodyear to Sell Commercial Tires Direct to Customers Online

Goodyear is expanding its e-commerce program to include its commercial products, scheduled to launch as a pilot program in the second quarter of 2019, with full availability in Q3 2019.

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SimpleTire Introduces Digital Tool to Help Truckers Find SmartWay-Verified Tires

SimpleTire has launched a new feature on its website to help truckers find SmartWay Verified tires for their rigs.

Walmart, Advance Auto Parts To Launch Automotive Specialty Store On Walmart.com

Walmart.com and Advance Auto Parts Inc. have announced a partnership to create an automotive specialty store on Walmart.com.

ATD Puts Focus on Digital, Hires New Chief Digital and Technology Officer

American Tire Distributors announced that Ivy Chin will join the company as chief digital and technology officer.

E-Commerce Slowly Growing in U.S. Automotive Aftermarket

Although e-commerce is gradually making its way into the automotive aftermarket, 14 percent of buyers in the space today make purchases online, according to The NPD Group. 

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New Study of Retailers Confirms Merging of Physical, Digital

“More brands plan to open stores versus close them this year, which proves that the physical retail store is not doomed as many think it is,” said a top analyst with Forrester.

ATD Adds Chief Growth and Innovation Officer

To better engage with the ongoing changes and challenges of the replacement tire marketplace, American Tire Distributors (ATD) has added Ryan Marsh as chief growth and innovation officer.

Lack of Insight Hindering Customer Digital Experience

According to Accenture Strategy, a viscous circle of unfulfilled expectations and lack of trust are hurting customer experience and business profits.

SimpleTire Expands Free Shipping Offer

SimpleTire is expanding its free shipping offer on items from its catalog with no minimum required. This applies to orders delivered to a home, business or local tire store for installation.