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Giti Doubles Test Center, Plans for Global Growth

Giti Tire has doubled the size of its European test center, based at the MIRA research facilities in Warwickshire, U.K., by both expanding its garage space and staff numbers at the test track. The development, which comes not much more than two years after the company embarked on its European research and development program there,

SPX Launches Online Tech Forum

OTC, an SPX brand, has launched the Tech2Tech Forum, a new online tool that will allow professional technicians to interface with each other and the company on topics of interest. Designed to help technicians make informed decisions about a wide range of automotive repairs and maintenance tasks, the new forum will offer news, tips and

Multi-Application TPMS Sensor Simplifies Service

Earlier this week, Continental Corp.’s Commercial Vehicles & Aftermarket division introduced its new TPMS solution, which the company said works with all existing scan tools, saving significant time and money for parts and service professionals. The new VDO REDI-Sensor multi-application TPMS sensor is designed to work on multiple vehicle applications and can replace a wide

Basic Research Can Achieve Best Results With Customers

The rule of reciprocity states that when someone does something for you – either giving you a gift or doing you a favor – you want to repay in kind. Indeed, there is a lot of scientific research to support the idea that gifting can change a person’s behavior. What if you gave your customers

New Pocket-Sized OBD II Code Reader

The new PocketScan Code Reader (P/N 3108) from OTC, an SPX brand, is an OBD II code reader that automatically reads DTCs when connected to the vehicle. The company says it also provides freeze frame, VIN information and displays the inspection and maintenance (I/M) readiness monitor status. Once the reader, about the size of an

Persuasion Skills to Dramatically Increase Your Sales Success

When you say the word “persuasion,” it conjures up images of a person using underhanded or manipulative methods to get what he wants. But it doesn’t have to be that way. As a matter of fact, the world’s most quoted authority on the study of human persuasion, Dr. Robert Cialdini, says when it comes to

Lawyers Screwed Up, Goodyear Claims

In one of the oddest legal actions the tire industry has seen, Goodyear Tire & Rubber Co. is suing its own lawyers, claiming they botched a case. Goodyear Tire & Rubber Co. and Goodyear Dunlop Tires North America filed a lawsuit May 5 against three outside attorneys it had retained to represent them in a

Rubber Tracks Now on Trelleborg Product Menu

Trelleborg Wheel Systems has added rubber tracks to its North American product line. Designed for industrial equipment, Trellborg’s rubber track line kicks off with the TRT-900. “This is a very inclusive rubber track program. It offers all of the attributes that the marketplace expects: a high quality product, competitive pricing, and top notch customer service,”

New Line Haul Drive Radial From Hankook

Hankook Tire America said it is continuing to expand its footprint in the commercial tire market by introducing its next generation line-haul drive tire, the DL07, at the 2010 Mid-America Trucking Show. Engineered with Hankook’s latest technology, the DL07 is developed with an aggressive block pattern and delivers superior traction and performance for line-haul applications

Continental Named Best in Mod Mag

Continental Tyre was highly commended in the 2010 awards issue of the U.K.’s top modified car magazine, Fast Car.   Announced in this month’s magazine, the brand impressed the judges with its emphasis on safety.   The awards highlight exceptional performance, quality, originality, desirability and value. They are seen within the modified arena as a