A Tire Is Not a Tire: Measurable Goals, Customer Participation Key to Fleet Test Success
s with a “seeing-is-believing” attitude toward tire and equipment purchasing.Such tests also allow dealers to build stronger working relationships with key accounts by demonstrating another way they can provide increased value and service. Have the End in Mind When setting up or proposing an OTR fleet test, the first step is to clearly define your
Industry Report
Continued Poor Results Cause Goodyear to Change Management
Business Operations: Minding Your Business Can Be Simple Way to Profit
Profit Handbook Business Operations: Minding Your Business Can Be Simple Way to Profit Independent tire dealers are truly entrepreneurs. Some have the past experience or education necessary to navigate the travails of being an independent businessperson in today’s world. Others rely on pure guts, guile and plenty of hard work, accepting that they will make
Takin’ Care of Business
Profit Handbook Takin’ Care of Business There is an over-used, oft picked-on phrase that goes something like "TCB." Better known as "Takin’ Care of Business." It’s a business model for some, a laugh for others. While the phrase is trite, it is still accurate in describing tire dealers that handle commercial accounts – especially time-sensitive
Commercial Tires:Much to Consider in Attacking This Profitable Segment
pplier with state-of-the-art product. And, of course, you have to provide quality service at affordable prices.Those are obstacles some dealers don’t want to hurdle. But to get the business, you have to let commercial accounts know that you’re out there. If you’re not actively searching for profits, someone else is.One thing a dealer can do
Dealer Diary:Capital-izing on Service
Capital-izing on Service Dealer Name: Sparks Commercial TireLocation: Findlay, OHYears in Operation: 13Number of Employees: 20Repair Specialty: Brakes and springsAverage Number of Repair Orders per week: 105Tire/Service Sales mix: 80 percent tires This is the seventh installment of Tire Review’s Dealer Diary, a year-long series showcasing a typical tire dealer, his business, how he runs
Industry Report
Michelin signs eight more retreaders, now claims 38
The Big Hole in the Ground
They came from all over the country to discuss the industry, meet friends and look at a giant hole in the ground. But more importantly, they came in record numbers.
The Retreading Market: Plants More Productive, But Pressures Putting the Squeeze On
The Retreading Market Plants More Productive, But Pressures Putting the Squeeze On Retreading has been an integral part of the tire industry and American life for over 100 years. From the earliest days of steel-studded leather bands to the first true mold-cure retreading to the innovation of precure treads, and through the necessity brought on
Debt of Gratitude
Instead of the usual warm temperatures of the desert, it took TANA’s annual OTR conference to heat things up with its biggest and best conference to date. Congratulations!