Conti Plans to be Part of Upcoming GTE
It’s official. Continental Tire the Americas will be exhibiting at the 2010 Global Tire Expo Powered by TIA, part of the upcoming SEMA Show. Travis Roffler, CTA’s director of marketing, made the announcement last week at the company’s annual Gold Dealer meeting, held during an incentive Caribbean cruise. CTA was absent from the 2009 show,
TIA Steps Up With GTE, Now Industry Needs to Get on Board
There is no "I" in "team." If we’ve heard that golden adage once, we’ve heard it a gazillion times. But there is an "I" in "Integrity." And in "Industry." And especially in "Unity." In late March, after five months of meetings, research, discussions and planning, TIA and SEMA took the wraps off of an all-new,
New Global Tire Expo to Bring Entire Industry Together, Expand Potential
The tire industry’s role in the SEMA Show – and with SEMA – changed dramatically with the creation of the tire industry-only Global Tire Expo Powered by TIA, and TIA gaining permanent seats on two key SEMA committees. Announced by TIA on March 31, the formation of the GTE came five months after TIA and
Tire Dealers Urged to Enter Top Shop Awards
Do you think you have what it takes to be North America’s Top Shop? That’s the question Tire Review is asking tire dealers as entries are being accepted for the 2010 Tire Review Top Shop Awards presented by Ammco/Coats, Now in its fourth year, entries will be accepted until midnight on June 28. Entry forms
GTE: ‘Your Voice Was Heard’
[Editor’s Note: This is an open letter to the tire industry by Roy Littlefield, executive vice president of TIA.] Over the years, one of the few times when those in the tire industry from around the world could come together has been at the Tires, Wheels & Equipment Section of the SEMA Show. In fact,
New Products Set to Fuel Growth as Hankook Nears $1 Billion Mark
Expect the unexpected…Embrace new ideas…Keep forging ahead. Those were the key phrases used by Bill Bainbridge, director of brand communications, in his opening remarks at Hankook Tire America Corp.’s recent dealer meeting. Some 100 tire dealers from the U.S., Canada and Puerto Rico couldn’t have asked for a better location than the Ritz Carlton in
After Strong 2009, Hankook Looks to Take it to Another Level
During Hankook Tire America’s recent dealer meeting in the U.S. Virgin Islands, Tire Review had the opportunity to sit down and discuss a wide range of issues with its new president Soo Il Lee, Bill Bainbridge, director of brand communications, and Todd Hershberger, senior vice president of sales and marketing. How have you handled all
Deadline Coming for Michelin/TIA Scholarships
TIA has set a Mar. 22 deadline to receive applications for the 2010 Michelin/TIA Scholarship Program. The scholarship program is open to part-time employees and children of full-time employees of TIA member tire dealers. A total of $5,000 in annually renewable scholarship money will be awarded to three winners. Scholarship winners will be announced at
Former Tire Dealer, Association Leader Ed Cohn Dies at 74
Ed “Eddie” Cohn, 74, former tire dealer and longtime executive director of the California Tire Dealers Association – South, passed away Feb. 8. He was born in 1935 in Cincinnati, Ohio, and moved with his parents to California when he was 3 years old. Cohn attended Roosevelt High School in Los Angeles and graduated in
The Next Step: Define a Social Media Strategy to Grow Your Business
After writing about the high performance market for the last eight years, I am turning my attention on marketing and business development, with the focus being on providing you with insights and fresh new approaches to expanding your market, grabbing new customers and “selling” products to all of your tire customers. For the first quarterly