Conti Launches General Tire G.I. Joe Sweepstakes
Through a partnership with Paramount Pictures, Continental Tire’s General brand launched the “G.I. Joe: Retaliation” sweepstakes in celebration of the movie’s upcoming release on March 29.
Decreased Traction Culprits
Uncovering the “honest truth” behind customers’ loss of grip complaints regarding their tires.
Maine Dealer Continues to Make Wishes Come True
Over the recent holiday season, Portland, Maine-based VIP Parts, Tires and Service completed its fifth annual Make-A-Wish campaign, raising more than $36,000.
Product Spotlight: Tire Dealer Software Technology
Whether it’s the click of a mouse or a finger swipe across a tablet or smartphone, technology is changing the way tire dealers run their businesses.
Use QR Codes to Offer Customers Easy Access to Additional Information
I was recently with a client and that’s what he called it – a funny little black box. They look weird, but they aren’t funny. Rather, they carry a good bit of information, and I’ll bet if you look around you’ll see them all over the place. They’re on the packages in your shop, in
2012 Top Shop Winner: Chapel Hill Tire Car Care Center
Chapel Hill Tire Car Care Center is not a puzzle in either the literal or figurative sense. It is not confusing or an enigma, and the entire operation moves harmoniously and unconfusingly forward. But it is the dealership’s almost magical ability to put often-divergent pieces together to deliver something beyond “world-class customer service” – and
Kumho Re-Ups as Jets Sponsor
Kumho Tire U.S.A. has extended its partnership with the National Football League’s New York Jets for a second year. As a part of the sponsorship for the 2012-13 season, Kumho is giving Jets fans the chance to win prizes, including the Jet Fuel VIP Fan Experience. “The New York Jets is one of the most
Kumho Sweepstakes is Sweet Deal for Jets Fans
Through July 31, consumers can enter a sweepstakes to win a pair of tickets to see the Jets’ pre-season game on Aug. 18, in a luxury suite at MetLife Stadium in New Jersey. The "VIP experience" includes two pre-game field passes, two VIP training camp passes, plus a set of four Kumho Ecsta 4X tires.
Cooper Launches Dad-Oriented FB Sweeps
Cooper Tire & Rubber Co. is celebrating Father’s Day with a national consumer sweepstakes that will transport the winner to a USF2000 Indy series race event. Entries for the "Life’s a Road Trip" contest are being taken through facebook.com/coopertire through June 29. Open to sons and daughters 18 years and older, they will be directed
Finding a ‘Fix’ for Performance Tire Ride Complaints
me minimal brain function, I start asking questions: • “How old are the tires?” I already knew that with my Carolina friend. If this were a five-year-old car I would have theorized that the aging process had reduced grip. A tire is a lot like a human: It can die even if hasn’t gone very