Wet ‘N’ Wild
Wet ‘N’ Wild When it comes to wet weather tires, the story is simple. One tire manufacturer created what was termed as the first dedicated rain tire line, and other tire makers followed suit. But, the evolution of the rain tire hasn’t stopped there. The ability to evacuate water quickly has always been an expressed
Writer’s Block
Much like the current temperature here in northeast Ohio, my brain has gone into a freeze. I’ve become dysfunctional, struggling to come up with some thought provoking subject matter for my column this month.
Technology Sets Pace for Growing Segments
Technology Sets Pace for Growing Segments Light trucks and SUVs continue to set new sales records, and there’s no sign that the public’s love affair with them is going to cool anytime soon.Some even estimate that by 2004, North American production of light trucks and SUVs will be 40 percent greater than it is now!People
Is the Light Truck/SUV Market Too Specialized
Is the Light Truck/SUV Market Too Specialized The light truck and SUV category is many things to many different people. First and foremost, it’s a booming market. The popularity of the LT/SUV tires has been amazing, and shows no sign of letting up anytime soon. All over, dealers are capitalizing on the profitability of carrying
Make Opportunity Knock: Commercial Light Truck Fleets Full of Untapped Potential
Make Opportunity Knock Commercial Light Truck Fleets Full of Untapped Potential Tire dealers are constantly looking for ways to increase business – especially long-term loyal business. But one of the easiest sales and profit avenues is right under most dealers’ noses. And not getting noticed. "My estimate is 75 percent of all commercial light truck
Tire Inspection: The Key to Reliable Repair
recently saw a perfect example of the problem. “A shop foreman was proudly showing me a tire which had just been repaired by one of his crew,” said Garrett. ®From all outward appearances it was a beautiful repair job,® Garrett said, ®but, as we carefully looked at the tire, it was obvious it had been
The Consequences of Improper Nail Hole Repairing
The Consequences of Improper Nail Hole Repairing Tech InternationalThere are two common mistakes made in repairing nail hole injuries in commercial truck tires. The first mistake is only plugging the injury. The second is only applying a repair unit to the inside of the tire and not filling the injury.A proper nail hole repair is
Industry Report
Company will market BFGoodrich Scorcher T/A’s over the Internet
Sunny Locale, Sunny Prospective: MAST Outlines Successes
MAST outlines successes at annual meeting
TBC “Fills” It Up In Palm Desert
When TBC Corp. held its annual meeting in Palm Desert, Calif, Jan. 5-8, the private brand marketer had three things on its mind: fill rates, customer contact, and marketing solutions. When translated, all that leads to increased customer service and a willingness to do what it takes to keep everyone in the TBC family happy.