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Does Anyone Know?: Has the LT/SUV Market Changed in the Post-Recall World?

Does Anyone Know? Has the LT/SUV Market Changed in the Post-Recall World? Not too long ago, the light truck/SUV market may have changed forever. Aug. 9, 2000, to be exact. It was a Wednesday, not unlike any other Wednesday. Except the firestorm that started that day has had a far-reaching – and still unclear ®“

In The Green: Lawn/Garden Tires Offer Dealers an Easy, Low Cost Way to Profit

In The Green Lawn/Garden Tires Offer Dealers an Easy, Low Cost Way to Profit With the official start of Spring 2001 only days away – except for you lucky ones in Florida, Hawaii and Southern California who enjoy great weather all year – the time is right to look at opportunities in lawn and garden

Make the Right Call: Selecting the Right Valve Stem Not as Easy as It Seems

Make the Right Call Selecting the Right Valve Stem Not as Easy as It Seems When tubeless tires first entered the commercial tire market years ago, technicians assumed that if the tubeless valve stem fit the hole in the wheel it was the right valve stem. Today, that assumption could lead to severe problems. Over

Make the Right Turn: Don’t Underestimate the Impact of Proper Valve Stem Torque

Make the Right Turn Don’t Underestimate the Impact of Proper Valve Stem Torque When the ITRA’s Commercial Tire Service Program began in 1996, I thought I knew everything about truck tires and wheels. Years of experience on the road and in the shop made me an expert as far as I was concerned. I didn’t

When the Boom Economy Fades®€ƒ

What do you do? Advertise – of course!

Focus on the ‘Why,’ Not the ‘What’

"Changing the basic retail tire buying experience" is the hot topic right now. It’s been the underlying thread of every dealer meeting I’ve attended over the past year, and it will doubtlessly be the theme of many more in the near future. And it should. Between 1997 and 1999, tire retail customer satisfaction, measured by

Brains Match Muscle: The Intelligent Tire

Brains Match Muscleas Tire Chips Finally Hit the Market The Intelligent Tire. Many see it as a myth, an unworkable idea with no real world merit.  Others see it as the wave of the future, a screaming-to-be-born combination of technologies that will solve so many tire maintenance matters. It’s no secret that tire manufactures have

It Takes a Thief: One in Three Steal -Detecting and Preventing Employee Theft

It Takes a Thief One in Three Steal –Detecting and Preventing Employee Theft One of three workers steals from an employer and such sleight-of-hand costs businesses more than $50 billion a year, according to the U.S. Department of Commerce. Don’t think it’s a problem in the tire biz? Just last month an ex-store manager for

Industry Report

Another Recall, Chairman Quits and Lawsuits Stack UpNew problems and some unexpected after-effects of the Bridgestone/Firestone (BFS) recall continue to plague the Nashville-based firm:

On the Surface

On the Surfaceof the Tire/Road Relationship Anyone who has been around the tire business for any length of time has heard or participated in discussions about how well competing brands or types of tires perform. Equally well known is the wide variety of conclusions some "experts" derive from their "experience." It brings to mind an