Brityrex 2007 Hugely Successful: Hofmann Megaplan
(Staffordshire, U.K./Tyres & Accessories) Wheel and tyre equipment specialists Hofmann Megaplan enjoyed another successful show at this year’s Brityrex exhibition.
The Final Word: NHTSA Clears the Air on TPMS Regs and Plus-Sizing Conundrum
Knowledge and information. Both are more critical in today’s automotive industry than at any other time in history. Unfortunately, most of us lack the time to read every detail regarding the very products that give us our livelihood. It doesn’t help when government agencies, trade groups – even word-of-mouth – confuse and confound what should
Sell the Sizzle: Building a Strong Performance Business Takes More than Prayer
When it comes to building high performance tire and wheel sales, offering the right products and having strong technical skills are only parts of the equation. Perhaps more than any other segment, marketing plays a huge role in building a solid, loyal customer base. In this Performance Training Guide article, we’ll look at success-building techniques
Ground Connection: Tires Have to a Lot to Do – Here’s How They Do It
For most customers, performance is all look. From the wheel to the sidewall to the tread itself, the tire and wheel package has to look sharp. Lost in all of this focus on look is the actual performance of today’s performance tires. Not surprisingly, a lot of that starts and ends with the tread design.
Vipal: Aiming for the Top Three
(Staffordshire, U.K./Tyres & Accessories) Already represented in more than 90 countries, 2006 saw Borrachas Vipal’s exports grow roughly 30 per cent as the retreading materials and repair company took steps to increase its presence in the main European markets.
Broadway Reveals New Corporate Identity and Growth Plans
(Staffordshire, U.K./Tyres & Accessories) Broadway Tyres has unveiled a new corporate identity, pointing to the future development of the business.
Getting Every Last Drop: Vendors Offer More Than Just Product – But You Have to Take the Time to Benefit
You have five “urgent” phone calls that “must be returned immediately,” an HR crisis that can’t wait, and a customer who demands “you” take care of them. Your insurance carrier thinks you should update your coverage and the bank just called because there is a “problem” with your account. Let’s not forget the fire inspector
How Do You Stack Up?: Now You’ll Know – New Feature Provides Timely, Real-World Retail Sales Data
“So, what do you hear out there?” If you merely read the words, this question makes no sense whatsoever. What you “hear out there” could be the blood-curdling screams of hungry coyotes or your spouse pointing out the error of your ways (if the latter is the case, the coyotes may be more pleasant). But
New Man, New Focus: Armes Aims to Strenghten Cooper’s Base While Keeping an Eye on the Future
Roy V. Armes was named president and CEO of Cooper Tire & Rubber Co. last December, following the August resignation of Tom Dattilo. A 31-year veteran of Whirlpool Corp., Armes held several senior-level posts in various departments at the appliance manufacturer, including engineering, project management and purchasing. He also had positions in Mexico and China
While It’s Hot: With the Right Business Approach, Selling Nitrogen Can Pump Up Profits
For the past five or so years, suppliers of nitrogen-inflation equipment have made serious claims. Compared to moisture- and dirt-laden compressed air, nitrogen – a dry, inert gas – runs cooler, does not permeate through rubber as quickly and does not cause rust to develop on steel cords, expensive wheels or tire pressure monitoring sensors.