TBC Acquires Interstate Tires Marketing Rights
TBC Corporation has acquired the marketing rights of the Interstate Tire brand and has chosen Theo de Vries to help support customers with the Interstate Tire Program.
Denlein Joins Kumho Tire as EVP of Sales, Marketing
Kumho Tire has appointed tire industry veteran Shawn Denlein as executive vice president of sales and marketing.
Search Engine Marketing: Making Sense of Paid Search
Most customer purchases begin with search. Learn the important metics behind search engine marketing and how to measure your company’s success with it.
BKT Appoints New Marketing Manager
BKT Tires Inc. has appointed Leigh Johnston to be its marketing manager for its U.S. operations.
Firestone Building Products Names New Executive Director of Marketing
Firestone Building Products Co.(FSBP) announced Michelle Lane has been named the executive director of marketing for the company.
Moran Family of Brands Adds Internet Marketing, Website Support Programs
Moran Family of Brands, an automotive repair, transmission repair, window tinting and driver safety product franchise, will partner with the Kukui Corporation to provide them with internet marketing and website support programs.
How to Use Facebook Custom Audiences for Social Target Marketing
There is no doubt that digital advertising it is here to stay. And while there are a plethora of options available to businesses, Google and Facebook have undeniably become two ubiquitous players in the digital landscape.
Allison Transmission Names New Managing Director of Global Marketing
Allison Transmission has announced the promotion of Otto Szalavari to managing director of global marketing.
Connecting Your Online and Offline Marketing
If you print a brochure, business cards, or buy space in the Yellow Pages, your website address should be on everything.
Net Driven Offers a Free Marketing Optimization Webinar
Net Driven is offering a free webinar on online marketing and customer experience.