Kenda Updates UHP Tires to Win Racing Podiums, Talks ‘Four-Season’ Tires
Kenda is taking its ‘Podium to Pavement’ philosophy to the track.
Gallery: 2022 TIA OTR Tire Conference
The first in-person event for many since the pandemic, the Tire Industry Association‘s 2022 OTR Conference saw a year of record attendance at this year’s event in Destin, Florida. In its 67th year, the OTR Conference mixed educational sessions and fun with industry peers as attendees were able to gain a deeper understanding of the
Waukegan Tire Named 2020 Tire Review Top Shop Winner
Waukegan Tire’s guiding principles are based on treating people with respect and kindness, like family.
The Strong, Silent Type: Yokohama’s New Geolandar M/T G003
Positioning itself for growth in the light truck and off-road segments, Yokohama Tire Corp. added a new mud-terrain product to its Geolandar line for off-roaders, outdoor enthusiasts and pick-up truck/SUV owners.
2016 Top Shop Finalist: McMahon Tire Service
A successful tire dealership isn’t just about the financials, the number of locations or the awards on the showroom wall. And while all those things certainly reflect success, it’s truly about dedication, passion and a desire to put the community and employees first that make a business successful. McMahon Tire Service Inc./McMahon’s Best-One Tire of
Maintaining Wheels, Drums Requires Focus
Every fleet manager is interested in minimizing his fleet’s operating costs. But some fail to understand the importance of gaining every bit of service life out of equipment that’s economically possible? That’s true, of course, for trucks, tractors and trailers, but it’s also true for the parts that make up a fleet’s rolling assets. Some
2015 Top Shop Finalist: Mountain View Tire & Auto Service
Chris Mitsos, vice president of Mountain View Tire & Auto Service, admits that no business is perfect. “We touch almost 17,000 vehicles a month,” he says of the dealership, which saw gross sales of nearly $48 million last year through a mix of 40% tires and 60% vehicle service. “Who’s going to go a perfect
2015 Top Shop Finalist: Indy Tire Center
Anyone watching Indy Tire Center’s Top Shop Award entry video pitch will quickly gain insight into what makes the chain successful. The embracing lyrics and folksy sound of Phillip Phillips’ ubiquitous hit, “Home,” is the soundtrack to a long string of employee photos, captioned with such bond-forming tidbits as their favorite movies or quotes or
Qualify Your Customer
The Internet has changed our lives in many ways, and tire dealers have not been immune to its transformative power. More customers than ever research their tire purchases on the Web, joining the ranks of readers who for years have relied on Consumer Reports and a variety of car publications for tire guidance. What hasn’t
Sports Marketing: Turn Sports Fans into Your Fanatics
From professional leagues to local teams, billions of dollars are spent on sports marketing annually. Businesses are using team and venue sponsorships, live event advertising and more to reach potential buyers where they enjoy spending their free time. More and more tire manufacturers are branching out from traditional motorsport activities to include other sports in
