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Bright Future Ahead?

Bright Future Ahead? It’s easy to forget sometimes that private branders even exist. They are rarely involved in controversy, are often not thought of as being on the cutting edge, and, for the most part, seem to remain in the background of a very public industry. But nothing could be further from the truth. Some

Technology Sets Pace for Growing Segments

Technology Sets Pace for Growing Segments Light trucks and SUVs continue to set new sales records, and there’s no sign that the public’s love affair with them is going to cool anytime soon.Some even estimate that by 2004, North American production of light trucks and SUVs will be 40 percent greater than it is now!People

Make Opportunity Knock: Commercial Light Truck Fleets Full of Untapped Potential

Make Opportunity Knock Commercial Light Truck Fleets Full of Untapped Potential Tire dealers are constantly looking for ways to increase business – especially long-term loyal business. But one of the easiest sales and profit avenues is right under most dealers’ noses. And not getting noticed. "My estimate is 75 percent of all commercial light truck

The Big Blow: Is Using Nitrogen Really A Better Bet for Truck Tire Inflation?

The Big Blow Is Using Nitrogen Really A Better Bet for Truck Tire Inflation? Trucking fleets are always looking for any cost or operational advantage, especially in controllable costs, that results in higher profits.While it’s been more like a murmur than a scream, there has been some recent talk about the use of nitrogen to

Industry Report

Company will market BFGoodrich Scorcher T/A’s over the Internet

No More Excuses: Goodyear Lays it All Out

Goodyear lays it all out at first combined dealer meeting