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Industry Report

Michelin signs eight more retreaders, now claims 38

The Big Hole in the Ground

They came from all over the country to discuss the industry, meet friends and look at a giant hole in the ground. But more importantly, they came in record numbers.

Wet ‘N’ Wild

Wet ‘N’ Wild When it comes to wet weather tires, the story is simple. One tire manufacturer created what was termed as the first dedicated rain tire line, and other tire makers followed suit. But, the evolution of the rain tire hasn’t stopped there. The ability to evacuate water quickly has always been an expressed

Make Opportunity Knock: Commercial Light Truck Fleets Full of Untapped Potential

Make Opportunity Knock Commercial Light Truck Fleets Full of Untapped Potential Tire dealers are constantly looking for ways to increase business – especially long-term loyal business. But one of the easiest sales and profit avenues is right under most dealers’ noses. And not getting noticed. "My estimate is 75 percent of all commercial light truck

Industry Report

Company will market BFGoodrich Scorcher T/A’s over the Internet

Cashing in On Broadline Tires

Cashing in On Broadline Tires Everyone buys them. Everyone sells them. But nobody is quite sure what they are anymore. And it appears they won’t last much longer, if they even exist now. Broadline tires. Back in the days of bias ply and bias-belted tires – and even after radials took over – the term