Goodyear Launches New Eagle F1 Asymmetric
(Staffordshire, U.K./Tyres & Accessories) Goodyear has launched a new tyre designed to replace the much-vaunted Eagle F1 GSD3.
MRF Ltd.: Benchmark for the Indian Tyre Market
(Staffordshire, U.K./Tyres & Accessories) MRF Ltd. has been India’s most important tyre manufacturer since the industry’s earliest days in the subcontinent.
End Users Voice Servicing Concerns
(Douglasdale, South Africa/Southern Africa Treads) What do our customers think of us? More importantly, how do they rate our service levels?
Shops in Crisis? The Tech Shortage: A Special Report: Part II
In our August issue, we began an in-depth look at an issue that has been described as one of the automotive aftermarket’s biggest hurdles: attracting qualified technicians and preventing an industry-wide shortage that, some insist, is inevitable. While most experts agree that a shortage does exist, it appears to be centered at the highest, most
Eye on Possibility: Out-of-the-Box Thinking Can Transform Your Image, Sell the Experience
Buying new tires has been called one of the most negative purchases a consumer can make. Did you ever invite the neighbors over to see your new washer-dryer combo? Unlikely. Same holds true for tires. While independent tire dealers can do little to polish the image of tires, they can do an awful lot to
The Man Who Said No to Wal-Mart
(Akron/Tire Review – Reprinted from Fast Company) Every year, thousands of executives venture to Bentonville, Ark., hoping to get their products onto the shelves of the world’s biggest retailer. But Jim Wier wanted Wal-Mart to stop selling his Snapper mowers.
Gratitude is a Dog Called Bridgestone
(Akron/Tire Review – Iccoventry.com) Sniffer dog Bridgestone has been named after the tire firm, which stepped in to sponsor his unit.
Revealing Your Potential: The Complete Business Makeover
When was the last time you looked at your tire dealership – not as a business manager but as an objective observer? If it’s been a while, take a step back and really study your business. What do you see? Sagging sales? Unbalanced balance sheets? Peeling paint? If you’re suffering from any of those, it
Do You Know Us?: If You Don’t, You May be Alienating Your Most Profitable Customers Forever
If you’re like most tire dealers, you’re probably turning your back on the most profitable customers you’ll ever see. Not intentionally, perhaps, but this unique group of customers – tuners, enthusiasts, restylers, whatever you want to call them – is often left frustrated trying to deal with dealers. So, they leave and find another option.
While Rome Burns
Last spring, an independent analysis of Federal Highway Administration (FHWA)data confirmed the obvious – the U.S. road system was in bad need of repair. Anyone driving the highways and byways can tell our infrastructure is structurally unsound. But, what would high-priced researchers do if they weren’t masters of the obvious? Regardless, nonprofit The Road Information