More Than a Rain Tire: Goodyear’s New Aquatred 3 Stretches the Limit of the Name
Goodyear’s New Aquatred 3 Stretches the Limit of the Name
Headbanging Over the Internet
I don’t particularly care for Metallica. But I’ve always been impressed with the band’s co-founder and drummer Lars Ulrich. It’s hard to picture a devout headbanger as being bright, but Lars has proven himself as one of the most intelligent and erudite people in music today. Metallica has been a loud opponent of Napster, a
Choosing the Right Tool for the Job
lectric, gas, cable and telephone providers have some specific tire needs, and the requirements may change with some evolving industry trends. Most are locally domiciled and serviced by a single shop, so inflation pressure maintenance and routine visual inspections for cuts, wear, and other out-of-service conditions shouldn’t pose a problem.Typically, the trucks are used for
The Gripping Tale of Winter Tires
It’s not a big segment of the U.S. market – only about 4% – but winter tires are a significant sales opportunity for tire dealers who live in traditionally snowy parts of the country. Depending on the prevailing weather conditions, heavy and consistent snowfalls can hit most of the continental U.S. – from Nevada north
The Road Less Traveled: The winter tire
It’s clearly not a tire for every dealer. And it’s obviously not a tire you’re going to keep in stock most of the year.It’s a specialty tire, a true niche product. A hybrid created to deliver safe, reliable traction on snow, ice, slush and sleet, and handle extreme cold weather without a whimper – all
The Best of Both Worlds
The Best of Both Worlds ‘The majority of people come in for both Tires and Service’ This is the 10th installment of Tire Review’s Dealer Diary, a year-long series showcasing a typical tire dealer, his business, how he runs it, the many issues he deals with, and his thoughts on the industry in general.This year’s
Getting a Jump: Dealers Say Preparation the Key to Winter Tire Sales Success
Getting a Jump Dealers Say Preparation the Key to Winter Tire Sales Success It’s triple-digit hot outside with no relief in sight. All of your bays are full, and everyone’s patience is wearing thin. The absolute last thing on your mind at this point is winter tire sales.Well, they shouldn’t be, because an effective seasonal
Industry Report
Making the GradeMichelin to Start Grading and Rating Its Truck Tire Dealers
Baja Racing: Not For the Faint of Heart
I had only one thought while standing in the middle of the Mexican desert.How on earth did I get here?
All This and More – for $300
What if someone came into your shop today and told you they would do all your marketing and promotion, would represent you and your products at numerous trade shows across the continent, would produce dozens of print and video news releases supporting your business, would monitor media coverage of your business in virtually every newspaper
Uptime, Downtime and Profitability
Uptime, Downtime and Profitability Since the primary focus of this month’s issue is profitability, and the subject matter of this column is commercial tires, let’s take a close look at some of the trends in the commercial vehicle industry and brainstorm a bit to see how these might positively impact your business.One of the most
Vehicle Service: Most Dealers Offer Service, But Opportunities Remain
Profit Handbook Vehicle Service: Most Dealers Offer Service, But Opportunities Remain Most tire dealers don’ consider themselves as vehicle service outlets, but most dealers derive a substantial portion of their revenue – and overall profits – from vehicle service sales. According to Tire Review’s 1999 Tire Dealer Profile Study, 81% of tire dealers do some