Profitability: 5 + 5 = 50
Don’t think that 5% you just gave away to the customer makes a difference? Think again. If your dealership works on a narrow profit margin, raising prices just 5% will have a tremendous impact on your bottom line. Say your annual gross revenues are $1 million. With a 15% margin, profits are $150,000. Not bad.
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No Typical Dealer: College Plan Leads Dayton’s Schardt to Success
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Industry Report
Cooper Cutting 1,100 Jobs, Moving Oliver, and Recalling Tires
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Hard Decisions Come
BFS Strike Threatened: Negotiations Go to the Wire; Nine Plants at Stake
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Moving Day
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Continued Poor Results Cause Goodyear to Change Management
The Best of Both Worlds
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Joining Forces: Goodyear and Michelin to Tackle the Run-Flat Market Together
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