Where’s The Smoking Gun???
Police detectives call it "the smoking gun." It’s that key piece of absolutely indisputable evidence that seals the case. The smoking gun is the perfect counter to any argument of innocence. Yet finding that bit of evidentiary nirvana is not as simple as the name implies. Sometimes it takes some serious digging and rooting and
Very Big Plans: Tire Review’s Exclusive Look at X-One Production, Marketing
#x2019;s tread design and compound provide lower rolling resistance and longer removal mileage than standard tires, said Michelin, adding to the overall cost savings.The X-One is currently available in two tread designs: the XDA drive, an OE exclusive to Freightliner until mid-2003, and the XTA trailer, available as OE to any trailer maker. Both are
The Weighty Issues of Law
Regulation and legislation. Usually the twin banes of industry. Due to current circumstances, top of mind in the tire biz. Two recent regulatory matters – one a serious directive from Europe, and the other a piece of knee-jerk silliness from South of the Mason-Dixon – demonstrate the yin-yang of legislative matters – some are good,
Later, The Rock Does A Brake Job
Let’s face it, the XFL has as much to do with football – or real sports – as, well, the WWF. America’s scribes have weighed in heavily against the XFL, comparing and contrasting the fledgling league’s attempt at football with the pinpoint execution and superior athleticism of a NFL contest. Even the skills displayed in
Focus on the ‘Why,’ Not the ‘What’
"Changing the basic retail tire buying experience" is the hot topic right now. It’s been the underlying thread of every dealer meeting I’ve attended over the past year, and it will doubtlessly be the theme of many more in the near future. And it should. Between 1997 and 1999, tire retail customer satisfaction, measured by
Our New Dubya, Dubya, Dubya
Since the early days of the WWW, magazine publishers – like so many others – have stumbled, staggered and struggled with fashioning effective Web sites. Hindsight, as they say, is always 20/20, so we have a clear view of the laundry list of World Wide Whiffs. Suffice it to say, we all made mistakes over
And To All, A Good Night
I have a fistful of ideas on bits of paper, but no BIG IDEA for this month. So, ala Larry King, and in an attempt to clear my desk of those bits of paper, here are some random thoughts to close the year: As we all embark on much needed consumer education about tire
We Will Come Back’: New BFS Chief Says Actions, Not Words, Will Restore Confidence
The devastating impact of its massive voluntary product recall has taken a toll on Bridgestone/Firestone Inc. (BFS), its employees and, importantly, its dealers. But now that the recall effort is close to completion, BFS is starting to look to the future and standing squarely behind its century old Firestone brand. In his first extensive interview
Dale, Dale, He’s Our Man…
Dale Schermerhorn.Learn that name and learn it well. He’s our new poster boy.Dale lives in Connecticut and drives a Honda Accord. That’s really all I know about good old Dale. Except that he doesn’t keep his tires properly inflated.USA Today – often referred to as the “McPaper” because it serves up news hot, fast and
Covering the Extraordinary
I’m sitting here staring at a six-inch thick file, jammed with news clips on the Bridgestone/Firestone (BFS) recall. I have read every word and listened to every press conference for four weeks straight now.. And I don’t even know where to begin. I’m sure you’ve followed this incredible saga as it’s twisted and turned, changing
The Great Questions of Life
Sometimes I swear I have the best job in the world. At least in the tire world.I can sit and watch the industry press forward in a seemingly endless cycle of inventing, consolidating, buying, selling, creating, synergizing, negotiating, assimilating, downsizing, upsizing, enhancing and rationalizing.And I never get blamed for anything, never get hit by the
OTR Tire Market: Fewer Customers, Bigger Trucks Challenge Even the Best Dealers
OTR Tire Market Fewer Customers, Bigger Trucks Challenge Even the Best Dealers It is by far the most volatile and unpredictable tire segment, operating at a rhythm and pace often well removed from prevailing general economic conditions. With the wide variety of applications and monstrously large equipment getting even bigger, the OTR equipment tire segment