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Off-the-Road Tires: When AND Why

How many of us have gone to a business meeting or social gathering only to discover that everyone else was dressed similar to one another, but very different than we had chosen? This could result from not reading dress guidelines on the invitation, not knowing established practices, or simply not paying attention to the circumstances.If

OTR Tire Market: Fewer Customers, Bigger Trucks Challenge Even the Best Dealers

OTR Tire Market Fewer Customers, Bigger Trucks Challenge Even the Best Dealers It is by far the most volatile and unpredictable tire segment, operating at a rhythm and pace often well removed from prevailing general economic conditions. With the wide variety of applications and monstrously large equipment getting even bigger, the OTR equipment tire segment

Industry Report

Continued Poor Results Cause Goodyear to Change Management

Headbanging Over the Internet

I don’t particularly care for Metallica. But I’ve always been impressed with the band’s co-founder and drummer Lars Ulrich. It’s hard to picture a devout headbanger as being bright, but Lars has proven himself as one of the most intelligent and erudite people in music today. Metallica has been a loud opponent of Napster, a

The Gripping Tale of Winter Tires

It’s not a big segment of the U.S. market – only about 4% – but winter tires are a significant sales opportunity for tire dealers who live in traditionally snowy parts of the country. Depending on the prevailing weather conditions, heavy and consistent snowfalls can hit most of the continental U.S. – from Nevada north

The Road Less Traveled: The winter tire

It’s clearly not a tire for every dealer. And it’s obviously not a tire you’re going to keep in stock most of the year.It’s a specialty tire, a true niche product. A hybrid created to deliver safe, reliable traction on snow, ice, slush and sleet, and handle extreme cold weather without a whimper – all

Joining Forces: Goodyear and Michelin to Tackle the Run-Flat Market Together

Goodyear and Michelin to Tackle the Run-Flat Market Together

Vehicle Service: Most Dealers Offer Service, But Opportunities Remain

Profit Handbook Vehicle Service: Most Dealers Offer Service, But Opportunities Remain Most tire dealers don’ consider themselves as vehicle service outlets, but most dealers derive a substantial portion of their revenue – and overall profits – from vehicle service sales. According to Tire Review’s 1999 Tire Dealer Profile Study, 81% of tire dealers do some

Programs Offer Options

Profit Handbook Programs Offer Options There’s a quiet confidence about Dave Crawford. He can get animated, mind you, especially when it comes to discussing "the program." When you ask him why a tire dealer wouldn’t want to join American Car Care Centers (ACCC), the group’s marketing director answers bluntly, "I don’t think they understand the

Customers Getting Tagged

Profit Handbook Customers Getting Tagged There are problems, and there are opportunities. And for most people, the two are totally separate. But for Griffin Brothers Tire Sales in Charlotte, N.C., persistent computer problems opened the door to vast new opportunities to attract and keep retail customers. The five-store independent leveraged computer problems, a borrowed idea