‘Soccer Taxi’ Makeover Top Prize in Uniroyal Promotion
Michelin North America’s Uniroyal brand is again sponsoring a sweepstakes to support youth soccer.
Uniroyal 550 Named Which? Best Buy
The Uniroyal Rallye 550 tyre has been selected as a Which? Best Buy.
Uniroyal Pairs With Danger for Consumer Campaign
Michelin North America’s Uniroyal unit has partnered with consumer advocate and family savings expert Kimberly Danger for the tire brand’s “More Mileage for Your Money” consumer campaign.
Conti Renews Uniroyal UK Distribution Agreement
The partnership established in 2000 between Continental Tyre Group and Uniroyal Truck Tyres UK, granting exclusive rights to distribute Uniroyal brand truck tyres throughout the UK & Ireland, has been extended for a further five years.
Uniroyal Kicks Off Soccer Sweepstakes
(Akron/Tire Review) Michelin North America’s Uniroyal unit is again holding its “Win a Free Soccer Season Sweepstakes,” with a grand prize that includes a set of tires, gas cards, automotive services and free soccer registration to one lucky family.
Michelin Sets New Uniroyal Tiger Paw AWP II
(Akron/Tire Review) Michelin North American has introduced the Uniroyal Tiger Paw AWP II, which will come with a 70,000-mile limited treadwear warranty.
Uniroyal Has Tire Hero for Hispanic Outreach Effort
(Akron/Tire Review) In an effort to reach out to the growing Hispanic tire-buying market, Michelin North America’s Uniroyal group has unveiled a cartoon superhero – Llanta Man (Tire Man) – to help educate Hispanic consumers about tire and automotive maintenance.
Michelin Adds Sizes to Uniroyal Laredo Line
(Akron/Tire Review) Michelin North America is launching four new sizes of the Uniroyal Laredo Cross Country tire for light trucks and SUVs.
Florida Dealer Hosts Uniroyal Tire Soccer Clinic
(Akron/Tire Review) Olin Mott Tire in Tampa, Fla., recently partnered with Michelin North America (MNA)’s Uniroyal Tire division to host a free youth soccer clinic couched by Olympic medalist Julie Foudy.
Uniroyal Dealers Contributed $1.4 Million to Youth Soccer Last Year
(Akron/Tire Review) Michelin North America (MNA) announced that, in 2005, its Uniroyal tire dealers contributed more than $1.4 million to support nationwide youth soccer programs.