Monro Opens Mr. Tire in Chambersburg
Monro Muffler/Brake-owned Mr. Tire Auto Service Center has opened its latest location in Chambersburg, Pa. The opening gives Monro Muffler/Brake 783 stores across the country. “We are very pleased to now have 16 Mr. Tire locations in Pennsylvania as an added convenience to our customers,” said Joseph Tomarchio Jr., tire group president for Mr. Tire. Mr.
New Falken Touring Line Hits the Road
Falken Tire Corp.’s new Sincera SN211, which the company describes as a “high mileage performance touring tire,” is now on dealer shelves. Introduced first at the 2009 SEMA Show, the T-rated Sincera SN211 comes with an 80,000-mile limited mileage warranty, and a UTQG treadwear rating of 720. The SN211 features a variable lateral sipe design,
Free Demo Lets You Drive Falken’s Porsche GT3 RSR
Falken Tire, in conjunction with EA and Discount Tire, released a free PC-based demo of Need for Speed Shift featuring the Team Falken Tire Porsche GT3 RSR. The demo will allow users to “experience white knuckle driving at its best behind the wheel of this road shedding machine from the comfort of your own home,”
Falken All in With Social Media Push
Falken Tire has launched its new social media marketing efforts on the Internet. Utilizing FaceBook and Twitter, Falken said its goal is “to reach the already dedicated Falken fans and educate and inspire them to spread the word about the Falken brand.” “More than 350 million people are active on FaceBook, with about 50% of
Falken: ‘We Get You Going’
Falken Tire unveiled a new slogan that personifies the tiremaker’s mission. “We get you going” has multiple meanings and purposes for Falken. Over the years, the company has made every effort to capture the essence of a valued product in a highly competitive market. Falken said it has “consistently taken a leaps-forward approach in how
Price Boost Coming from Falken
Falken Tire Corp. plans to raise prices by up to 7% on select product lines. The increase takes effect Dec. 1, and is due to “rising raw material prices, including natural rubber and crude oil.” “We have done everything possible to minimize the impact of these cost increases to our dealers, but we are now
R-Compound Tires Bring Dealers Recognition, Loyalty
– R-compound (racing) tires, to be exact – could be the key to attracting new customers, bringing in added sales opportunities and boosting a dealership’s brand recognition. R-compound tires – AKA street-legal, DOT-compliant tires – are used primarily by weekend racers for autocross, racetrack or rally performance. Because they were never intended to be driven
Evans Tire Opens New San Diego Location
Evans Tire & Service Centers will celebrate the grand opening of its newest store, located in Mission Valley at the former Bob Baker Ford location, on July 25 from 11:00 a.m. to 3:00 p.m.
Magazine Ranks Top Summer Tires
The Dunlop Direzza Sport Z1 Star Spec ranked first in Car and Driver magazine’s 2009 summer tire tests, earning the title “Best in Test.”
New Falken Gets ‘Rugged’
Falken Tire Corp. has introduced a new, rugged line of all-terrain tires – the High Country A/T.