Racing For Retail Dollars: How Dealers Have Turned Race Track Involvement Into Large Profits
g. "We are perceived as being more of a hard-core retailer, especially with Falken and the other brands we carry," Trahan said. "We’re more prone to selling products for their performance characteristics. We don’t really believe in things like Plus-4. Performance is the No. 1 thing here. The look is secondary." Another thing that Trac
Can You Get There Alone?: The Pros and Cons of Programs, Groups & Franchises
Can You Get There Alone? The Pros and Cons of Programs, Groups & Franchises Tire One. Auto Edge. American Car Care Centers. Best One. Tire Factory. Mr. Tire. Tirecraft. Kal Tire. Tire Shop. Excel Tire. Tire Pros. President Tire. T3. King Bear. OK Tire. Big O. Michelin’s Alliance Program. Bridgestone/Firestone’s Affiliated Dealer and Tire Starz
Clear for Takeoff: Despite Uncertainties, Private Brands Continue March On With Confidence
The private brand tire market has had to fight through a lot in the past year. First, there was the ongoing recession. Then a belief that private brands would get left behind in favor of major brands popped up. And there was one month when everything came to a standstill. Then, of course, there was
Play to Strength: Pirelli Explains New Marketing Plan, Unveils Two New Tire Lines in Milan
Pirelli Explains New Marketing Plan, Unveils Two New Tire Lines in Milan
Should We Be Surprised?
"The parties agree that no party … shall make any further public statements regarding the adversary proceeding or the matters addressed herein, except in so far as any party is required to publicly disclose any information pursuant to any statutory obligation…"
Would You Sell Used Tires?: Dealers Can Reap Plenty of Profits But They Face Legal, Ethical Questions
Would You Sell Used Tires? Dealers Can Reap Plenty of Profits But They Face Legal, Ethical Questions No one flinches about buying a “previously owned” car. Millions trek to garage sales every weekend looking for bargains. Dedicated stores sell used books, records, CDs and videos. Experienced bats and gloves take to the field again via
Industry Report
Michelin Reopens Closed Plant in Mexico
Genders and Generations: Figuring Out What Really Makes Your Customers Tick
Figuring Out What Really Makes Your Customers Tick Tire dealers see a variety of customers stream through their doors everyday. Quiet ones, loud ones, demanding ones, meek ones, young ones, old ones. And no matter who comes in, the dealer has to be ready. If he isn’t, business will be lost. Handling customers is always
Industry Report
Tire Kingdom Expands Reach With Mueller Buy
I Do. I Do.
Birds do it. Bees do it. Tire companies and dealers do it. Let’s do. Let’s fall in love! And now dealer associations are doing it. The most visible tire association nuptial, of course, is that of TANA and ITRA, now officially wed and the band’s ripping through "Daddy’s Little Girl" even as you read this.