Yokohama Tires to Play Part in ‘Speed Racer’
Yokohama Rubber Co. announced that it has concluded a product placement agreement for the latest Hollywood film by the Wachowski brothers – Speed Racer, scheduled for release in major international markets in May and in Japan in July.
China to Play a Role in Sibur’s Growth
(Staffordshire, U.K./Tyres & Accessories) The attendance of Russian tyre major Sibur Russian Tyres (SRT) at CITExpo 2007 was perhaps indicative of the unique position the Shanghai show holds as the largest specialist tyre exhibition in the world’s most watched market.
MEMA Promotes Two
(Akron/Tire Review) MEMA has announced two staff promotions.
Bosch’s Krebs Is Aftermarket Woman of the Year
(Akron/Tire Review) Pamela Krebs, Bosch’s director of advertising and sales promotion, was named Aftermarket Woman of the Year by the Car Care Council Women’s Board.
Aufine Believes Tyres Should Contribute to Driving Experience
(Staffordshire, U.K./Tyres & Accessories) The name of the Chinese tyre manufacturer Aufine is derived from the English words ‘all fine’, and according to the company’s general manager, David Sun, business these days is more than just all fine at Aufine.
Exhibitors Backing Tyrexpo Africa ’08
(Douglasdale, South Africa/ SA Treads) The second staging of southern Africa’s only dedicated exhibition for the professional tyre and equipment sector is set to make a big impact when it comes to town at the Sandton Convention Centre next March 4-6.
Pamela Krebs Named Aftermarket Woman of the Year
(Akron/Tire Review) The Car Care Council Women’s Board has named Pamela Krebs, director, advertising and sales promotion for Robert Bosch Corp., as the fourth annual “Aftermarket Woman of the Year.”
Cooper Tire’s Giveaway Puts Six Dealers in the Driver’s Seat
(Akron/Tire Review) Cooper Tire & Rubber Co. announced the winners of the Cooper Tire CS4 Touring vehicle giveaway that puts six lucky Cooper Tire dealers behind the wheel of either a 2008 Ford ROUSH 427R Mustang or a 2008 Ford ROUSH F-150 pickup equipped with Cooper tires.
Apollo Tyres Launches Virtual Tennis Game
(Staffordshire, U.K./Tyres & Accessories) Apollo Tyres and zapak.com have partnered to produce an online tennis game on India’s largest gaming portal.