The Year-End Push
Over the last couple of months, we’ve brought you many fresh ideas and products that can help increase your sales and enhance the appearance of your store. This month, let’s take a look at what’s selling ®“ before winter and the holidays slow the performance tire and wheel business down. First, it’s back to school,
Rock-Solid Profits
Everywhere across this land, men and women are turning ordinary trucks into monstrous off-road vehicles capable of tackling terrain that would make a mountain goat tremble. I recently had the opportunity to go on a trail ride with a friend, Rich Sterzoy, who owns Majestic Tires & Service in Mobile, Ala. Sterzoy started his business
Fix It, Man
Tony can fix anything. Stereos, VCRs, refrigerators ®€ƒ heck, Tony’s even sorted out my lawnmower a few times. Doesn’t matter what make or model, he finds the parts and gets things fixed. So I asked his opinion of the whole Right to Repair issue, especially about the backroom deal struck last fall by the Automotive
All the Angles
Right Equipment and Knowing What to Look for Cures Alignment Complaints Four-wheel alignments are commonplace in today’s service bays. Even light-duty, 4WD SUVs, such as Honda’s CR-V and Toyota’s RAV4, have independent rear suspensions with both camber and toe adjustments. Even solid, rear-axle vehicles require an alignment head on all four wheels. Without considering rear
East Beats West
As with so many fads, fashions and technologies, the Japanese – more precisely, the Japanese youth ®€“ are credited with starting the now-burgeoning sport compact tuner business. It started first on Left Coast with Japanese sport compact models, and moved slowly east. Across the continent, European sport compacts were the rides of choice as the East Coast tuner influence headed west.
Half a World Away
Like his American counterparts, Tire Town Komaoka store manager Yuji Asuke puts in long hours – 12 to 14 Monday through Saturday. But unlike many one-store American dealers, Asuke pulls in $1.3 million in annual sales with just himself and two other full-time employees.
Industry Report
‘A Transformational year’
Racing For Retail Dollars: How Dealers Have Turned Race Track Involvement Into Large Profits
g. "We are perceived as being more of a hard-core retailer, especially with Falken and the other brands we carry," Trahan said. "We’re more prone to selling products for their performance characteristics. We don’t really believe in things like Plus-4. Performance is the No. 1 thing here. The look is secondary." Another thing that Trac
Industry Report
Michelin Reopens Closed Plant in Mexico
Dealer Diary: On Their Minds
On Their Minds For the past two years, Tire Review has brought you Dealer Diary, a monthly series that focuses on typical tire dealers and the ins and outs of their businesses.Both Dave Schardt, president of The Wheel Source in Dayton, Ohio, and Barry Steinberg, owner of Direct Tire and Auto Service in Boston, have