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The Grand History and Evolution of UTQG – Part II

This is the continuation of a blog entry posted Wednesday. To read the first section, “The Grand History and Evolution of UTQG – Part I,” click here. Below is the report published in the June 1978 issue of Tire Review. The PreludeNearly 12 years have elapsed since Congress passed a law requiring the establishment of

Colo. Woman Killed in Wheel-Off Accident

A 35-year-old woman was killed in Thornton, Colo., yesterday when a truck tire crushed the roof of her car. According to local reports, two driver side rear tires came off a semi traveling south on I-25 Monday afternoon. One of the tires hit the median and went airborne, striking the woman’s northbound Toyota Camry. The

Yokohama Commercial Getting Bronzed

Efforts made by Yokohama Rubber Corp. to increase brand recognition in overseas markets have been acknowledged at the Japan IAA Best Advertising Awards. The company shares that at a presentation ceremony on Jan. 27, it will be handed the bronze award for its “Master of the Road” television commercial, which was aired in a number

Customer Complaints Part 1: If You Win the Argument, You Lose the Sale

The true test of a business’ customer service effort is not when things are going right but, rather, what is done when things go wrong. In the book "Buying Trances," author Joe Vitale wrote about the principle of “agreement melts resistance” and how when working with resistant sales prospects, agreeing with them is a more

Firestone Out of Racing? Maybe

Now that it has walked away from Formula One racing, will Bridgestone Corp. dump the Indy racing circuit? That is the hot rumor shooting through the IndyCar Series after Bridgestone Americas failed to renew its tire supply contract with the open wheel race series by the Dec. 31 deadline. Firestone brand tires will be used

Nevada Court Upholds $32 Million Verdict in Goodyear Case

The old year ended with a thud for Goodyear Tire & Rubber Co., which lost a second appeal of a $32.2 million wrongful death judgment against it. In a 6-1 decision issued on Dec. 30, the Nevada Supreme Court reaffirmed a Clark County District Court judge’s ruling that Goodyear could not present a liability defense

A Little of This and That

I have read and reread and reread Titan’s news release with CEO Morry Taylor’s outlook for next year. Took less than two minutes. I miss the good old days when Morry’s prognostication was two pages of interesting. This year’s was three whole paragraphs. Three boring paragraphs at that! * * * * * *Great article

SEMA Products

Hankook introduced the new Ventus V2 Concept high performance all-season tire, which the tiremaker said features a patented design and special compounds that allow it to match the performance capabilities of most summer tires, but with twice the snow traction. The tire’s “Twister System,” a 3-D wave pattern channel, removes water from the tire’s contact

The Past, Present and Future of TPMS

Ebenezer Scrooge would probably fear the Ghost of Christmas Past and welcome the Ghost of Christmas Yet to Come, if the Scrooge and Marley firm of Dickens’ "A Christmas Carol" was a player in the tire pressure monitoring system industry instead of London’s financial lending community. In the revised account of the holiday classic, the

Pirelli Gets Strong Russian Foothold

Pirelli SpA has agreed to take over the assets of Sibur Russian Tyres after signing a memorandum of understanding with Russian Technologies and oil major Sibur Holding in Moscow on Nov. 26. The deal, which is likely to position Pirelli as major player in the Russian market, comes after domestic market leader Niznekamskshina, owned by