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When the Boom Economy Fades®€ƒ

What do you do? Advertise – of course!

Customer Pays with Cheap Stems

The consumer media has given a great deal of ink and air-time recently to the issue of tire safety and the various factors that can cause a tire to fail. But one item most of these reports have not touched upon is the valve stem Think about it. The valve stem is what keeps the

It Takes a Thief: One in Three Steal -Detecting and Preventing Employee Theft

It Takes a Thief One in Three Steal –Detecting and Preventing Employee Theft One of three workers steals from an employer and such sleight-of-hand costs businesses more than $50 billion a year, according to the U.S. Department of Commerce. Don’t think it’s a problem in the tire biz? Just last month an ex-store manager for

Is Wider Better?: Michelin Leads Super Wide Charge in North America

Is Wider Better? Michelin Leads Super Wide Charge in North America With the introduction of a new breed of radial truck tires in North America, dual fitments on line haul fleets may become a thing of the past.Best described as “super wide” tires – not to be confused with bulky conventional-sized wide base tires commonly

Dealer Diary: Selling Yourself

Selling Yourself By Craig Gifford For the past two years, Tire Review has brought you Dealer Diary, a monthly series that focuses on typical tire dealers and the ins and outs of their business.Dave Schardt, president of The Wheel Source in Dayton, Ohio, has made custom wheels his primary focus, through both a retail store

Dealer Diary: User-Friendly

User-Friendly For the past two years, Tire Review has brought you Dealer Diary, a monthly series that focuses on typical tire dealers and the ins and outs of their business.This year, we’re excited to be profiling a unique and well-known dealer – and someone whose primary focus is customer service – Barry Steinberg, owner of

New Year, New Rules: Disputed OSHA Ergonomic Regs in Effect – For Now

Disputed OSHA Ergonomic Regs in Effect – For Now

Will Lug Tires Remain a Driving Force?

Will Lug Tires Remain a Driving Force? Remember the days when nearly all car owners – except those in the southernmost states ®“ performed the ritual of mounting and removing snow tires each year? Many drivers even purchased separate wheels, dedicated for use during the winter to avoid the extra time and expense of the

Profits 101: A Little Education Can Increase Your Bottom Line

Profits 101 A little education can increase your bottom line. Attention, class. It’s a phrase that many throughout the tire industry have heard numerous times. It’s a phrase that many more still need to hear. Finding properly trained help is something everyone in the industry wants. Poor performers are financial drains on any business. But

No Typical Dealer: College Plan Leads Dayton’s Schardt to Success

No Typical Dealer Diary ProfileDave Schardt, OwnerThe Wheel SourceLocation: Dayton, OhioYears in Operations: 10No. of Bays: 3No. of Techs: 2 mechanics and 2-4 tire changersTire Brands Carried: Yokohama, Toyo, VogueAverage Jobs/Week: 40-50 wheel/tire jobs,10-20 service jobsRetail/Wholesale: 40-50%Other: Non-Tire Services: Springs, shocks, brakes, performance exhaust, superchargers, bolt-on horsepower items, NOS installation and refills, alignments, oil changes,