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Brains Match Muscle: The Intelligent Tire

Brains Match Muscleas Tire Chips Finally Hit the Market The Intelligent Tire. Many see it as a myth, an unworkable idea with no real world merit.  Others see it as the wave of the future, a screaming-to-be-born combination of technologies that will solve so many tire maintenance matters. It’s no secret that tire manufactures have

Is Wider Better?: Michelin Leads Super Wide Charge in North America

Is Wider Better? Michelin Leads Super Wide Charge in North America With the introduction of a new breed of radial truck tires in North America, dual fitments on line haul fleets may become a thing of the past.Best described as “super wide” tires – not to be confused with bulky conventional-sized wide base tires commonly

Hot & Cold: Ambient Air Temps Have Great Impact on ‘Correct’ Tire Pressure

cause any flexing object will generate heat, proper inflation pressure also enables the tire to reach an equilibrium temperature where the amount of heat created is equal to the amount of heat dissipated through the sidewalls, shoulder and tread area.Even though the tire industry has long reminded fleets and tire dealers about the importance of

New Year, New Rules: Disputed OSHA Ergonomic Regs in Effect – For Now

Disputed OSHA Ergonomic Regs in Effect – For Now

Profits 101: A Little Education Can Increase Your Bottom Line

Profits 101 A little education can increase your bottom line. Attention, class. It’s a phrase that many throughout the tire industry have heard numerous times. It’s a phrase that many more still need to hear. Finding properly trained help is something everyone in the industry wants. Poor performers are financial drains on any business. But

Dale, Dale, He’s Our Man…

Dale Schermerhorn.Learn that name and learn it well. He’s our new poster boy.Dale lives in Connecticut and drives a Honda Accord. That’s really all I know about good old Dale. Except that he doesn’t keep his tires properly inflated.USA Today – often referred to as the “McPaper” because it serves up news hot, fast and

Before the Snow Flies: Now Is the Best Time to Get Your Fleet Customers Ready for Winter

Before the Snow Flies Now Is the Best Time to Get Your Fleet Customers Ready for Winter Your trucking fleet customers may work at a constant pace 24/7/365, but Mother Nature doesn’t. Spring and fall serve as pleasant breaks between the two toughest seasons on commercial trucks and truck tires – summer and winter. Now

Capital Idea: Pieces of Equipment are a Big Piece of the Puzzle

Capital Idea Pieces of Equipment are a Big Piece of the Puzzle To the layman, the only two things needed to open a tire dealership are tires and customers. Too bad that’s not even the majority of the equation. A lot more goes into being successful. Things like quality service, quality technicians, advertising. And let’s

OTR Tire Market: Fewer Customers, Bigger Trucks Challenge Even the Best Dealers

OTR Tire Market Fewer Customers, Bigger Trucks Challenge Even the Best Dealers It is by far the most volatile and unpredictable tire segment, operating at a rhythm and pace often well removed from prevailing general economic conditions. With the wide variety of applications and monstrously large equipment getting even bigger, the OTR equipment tire segment

Happy 75th!

Looking for an innovative way to promote his still-young company, Goodyear Chairman Paul W. Litchfield looked to the skies.