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Big Enough?

Big Enough? As the diameters of performance tires increase, manufacturers have to walk the fine line between function and fantasy You’re walking along the show floor at the International Tire Expo in Las Vegas. You pass a seemingly endless collection of cars and tires. Wheels shimmer on display. Parts and accessories abound. And the people

Battling Wheel Slip

Battling Wheel Slip Wheel slippage has long been a point of concern in the tire industry, usually with high output engines and high torque applications – primarily farm equipment and commercial trucks. For the most part, these tire/wheel slip situations caused little more than brief consternation and had minimal impact on tire or vehicle performance.

Industry Report

NHTSA Delays Standards, Faces Suit

The Road Back: Quality Questions Exist Even As Industrial Market Begins Comeback

The Road Back Quality Questions Exist Even As Industrial Market Begins Comeback With manufacturing and construction sectors starting to make a comeback after recession-induced downturns over the last 18 months, the near-term future for industrial tire sales – and related specialty tire sales ®“ appears to be brightening. Not only have near-term economic forecasts been

Bigger, Lower, Wider, Higher

a tire that rides and handles well on the highway. The typical AT tire buyer, by comparison, does about 60% of their driving on the highway and about 40% off-road. Most of the off-road driving is recreational, like camping or driving through the backwoods. A MT tire buyer, on the other hand, is much more

Types and Finishes

Types and Finishes Let’s talk about wheel construction, types of finishes and the pros and cons to each. Understanding the nuances of each will allow you to guide your customer to the right kind of wheel to fit their specific needs. First, wheel construction. Almost everyone is familiar with steel wheels – an inner face

Industry Report

Michelin Reopens Closed Plant in Mexico

Industry Report

Tire Kingdom Expands Reach With Mueller Buy

Moving on Upward: Luxury SUVs Have Changed the Way Manufacturers and Dealers Think

Moving on Upward Luxury SUVs Have Changed the Way Manufacturers and Dealers Think It used to be that a sport utility vehicle was nothing more than a pickup truck with a backseat and a covered bed. A time when the Jeep Cherokee was the most luxurious SUV simply because it was the only SUV. Now

Start at the Beginning

Start at the Beginning Welcome to Wheel Turnings, a new regular column that will discuss important – and, we hope, valuable – technical and application issues with custom wheels and tire/wheel packages. In our ever-changing industry, we must always be aware of what our retail customers need and demand from us. First, a little bit