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How Could Gas Price Increases Be Good News?

The recent news of gas price increases should be music to your ears — especially if you consider the role you can play in helping your customers boost fuel economy — says Mary DellaValle, editor of Tire Review.

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Club 3633: Jessica Egerton

Jessica Egerton is responsible for the overall marketing strategy for each Cooper Tire & Rubber brand, as well as communicating that strategy to retailers and consumers. For Jessica, fostering strong relationships with the people she works with is a critical aspect of the job, and a big part of what motivates her in her position. The Tire Review Club 3633 celebrates and recognizes the next generation of innovators in the tire industry.

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Club 3633: Ryan Lopes

Ryan Lopes got his start in product management with a forklift manufacturer in India. Then, he brought his knowledge to Alliance Tire Group when he joined the company in 2014. From there, he built Alliance’s material handling tire business and launched the company’s solid tire line. The Tire Review Club 3633 celebrates and recognizes the next generation of innovators in the tire industry.

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Club 3633: Jonathan Ransom

Jonathan Ransom had always hopped around Black’s Tire’s Wilmington stores pitching in “anywhere I could help to make the store profitable.” He was soon promoted to store manager in Fayetteville, NC, was later promoted to regional manager and now has 15 stores in North and South Carolina under his belt. The Tire Review Club 3633 celebrates and recognizes the next generation of innovators in the tire industry.

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Club 3633: Sean Conley

Sean Conley is ATD’s youngest sales director and lives in San Jose, California, so he can see how technology is working to change the future of driving as we know it. While supporting ATD’s dealers and corporate accounts in addition to ride-alongs, he’s also preparing a game plan for this evolution of transportation he sees starting on the west coast. The Tire Review Club 3633 celebrates and recognizes the next generation of innovators in the tire industry.

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From Dreaming to Doing: Building Your Dream Shop

If you could build your dream shop from scratch, what would it look like? What features would it include?
What would you do differently?

How Did We Do Today?

It’s widely accepted that gathering customer feedback can help a tire dealership better meet its clients’ expectations. After that, the clear-cut details start to fade. What’s the best way to gather feedback – and exactly what customer satisfaction data should be sought? And once you have the data in hand, how do you translate that

How Women Can Market Themselves in the Auto Industry

People are always asking me how a woman can be successful in business. My short answer is “plan for it.” Any successful person doesn’t just happen upon it. They prepare, work hard and are open to learning and adjusting along the way. And, the most successful professionals all have one thing in common: They know

Settlement Reached in Dealer-on-Dealer Lawsuit

Just as quietly and strangely that it happened, it ended. Cincinnati-based Tire Discounters and Moosic, Pa.-based Jack Williams Tire & Auto Service settled a federal trademark infringement lawsuit on Sept. 18, just over a month after it was filed. Terms of the settlement were not disclosed, and U.S. District Court judge Robert Mariani dismissed the

National Marketing Group Shuts Down

While it wasn’t the first of its kind, it was certainly the biggest and broadest. Now it is no more.