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Pirelli to Start Russian Tyre Plant Negotiations

Pirelli & C. SpA has signed a letter of intent to begin negotiations for the construction of a car, light truck and heavy truck tyre plant in Russia.

Enchanting Results: Conti Gold Dealer Program’s Growth Offers Rewards for Members

Conti Gold Dealer Program’s Growth Offers Rewards for Members

Making OTR Tyres Last Longer

The ongoing global off-the-road (OTR) and earthmover (EM) tyre shortage continues to cause headaches for the quarrying and mining industries.

Hankook Tire Starts Tame the Road Global TV Campaign

A new commercial featuring heroes, sports coupes and furious car chases is part of a new global TV marketing campaign currently being enacted by Hankook Tire.

Advanced ID to Supply RFID Chips to Mesnac in China

Advanced ID, a leading supplier of RFID systems to the tyre industry, is to supply millions of RFID chips to Mesnac through its Pneu-Logic division.

Nokian CEO Guest Speaker at N.E. Dealer Event

Kim Gran, president and CEO of Nokian Tyres plc, will be the keynote speaker at the 2008 New England Tire and Service Association (NETSA) Annual Trade Show and Convention.

Market Expert to Discuss China’s Aftermarket

Steve Ganster, managing director of Technomic Asia, will present “Developments in China’s Aftermarket” at the 2008 Global Automotive Aftermarket Symposium Tuesday, May 20, at the Hyatt Regency O’Hare in Chicago.

Deadly Direct Mail

Direct mail can be a lethalweapon in the hunt for new customers or increased revenue – if it’s done right.Because it reaches into a customer’s home or place of business, direct mailalmost always gets noticed. But there are a few tricks you can use to keep yourdirect mailer from hitting the trash can along with

Changing Paces: With API, Kreitzman Brings the World to the North America

Kreitzman helped found the first version of China Manufacturers Alliance in 1998 as a partnership with a major Chinese tiremaker. In 2003, the company splintered, with the manufacturer-partner taking part of the business, and Kreitzman moving on to form what is now named API Inc. Since the split, API has developed joint ventures and alliances

PCL Joins TyreSafe

Pneumatics Components Ltd. has pledged support for campaign group TyreSafe as part of its drive to promote tyre safety amongst consumers.