Industry Report
Troubled Goodyear N.A. Unit Gets Rich
Industry Report
Famed Calif. Dealer May Disappear
Fed Up With Insurance Costs?
Fed Up With Insurance Costs? Why it’s gotten so bad, and what you can do about it What is it about insurance that gives you a 365-day migraine? Your rates keep going up! You’ve just been canceled! And this just in®ƒyour rates are about to go up again! Is it really that bad? Yes, but
Wiring in the Profits
Wiring in the Profits Have you really ever noticed just how many vehicles have wire wheels on them? How often have you been driving around town and think to yourself, "Wouldn’t it be nice to capture some of that market?" Building on the selling techniques that we’ve discussed in the last few issues of this
Can You Get There Alone?: The Pros and Cons of Programs, Groups & Franchises
Can You Get There Alone? The Pros and Cons of Programs, Groups & Franchises Tire One. Auto Edge. American Car Care Centers. Best One. Tire Factory. Mr. Tire. Tirecraft. Kal Tire. Tire Shop. Excel Tire. Tire Pros. President Tire. T3. King Bear. OK Tire. Big O. Michelin’s Alliance Program. Bridgestone/Firestone’s Affiliated Dealer and Tire Starz
Industry Report
NHTSA Delays Standards, Faces Suit
Would You Sell Used Tires?: Dealers Can Reap Plenty of Profits But They Face Legal, Ethical Questions
Would You Sell Used Tires? Dealers Can Reap Plenty of Profits But They Face Legal, Ethical Questions No one flinches about buying a “previously owned” car. Millions trek to garage sales every weekend looking for bargains. Dedicated stores sell used books, records, CDs and videos. Experienced bats and gloves take to the field again via
Advertising: Standing Out in the Crowd Takes Planning, Savvy and Control
ADVERTISING: Standing Out in the Crowd Takes Planning, Savvy and Control Waste begins when you are "sold" advertising instead of "buying" it. Then your program is not really "programmed" but, instead, is the result of successful sales calls made by eager media representatives. Getting your ad dollars to produce more takes sound budgeting, astute buying
Industry Report
Tire Kingdom Expands Reach With Mueller Buy
Industry Report
New Tie-Up Focuses on Run-Flat Technology