Changes & Challenges: The Role of Wholesalers/ Distributors
Politics notwithstanding, change is the mantra these days. It is preached throughout the tire industry, and prominent on the platform is the vital link in the distribution chain: the distributor/wholesaler. In the late 1960s and 1970s, brands and brand loyalty were kings. Most successful tire businesses in the U.S. were neatly aligned with the North
Tough Times Are No Time to Turn Off Your Marketing
Tire dealers who aren’t using all of the marketing tools available to them probably aren’t selling all of the tires and vehicle service that they could. To be sure, many marketing tools add expense, and in these tough times no dealer wants to add to the operating line. But there are many solid, no- or
N.C. Dealer Wins 911 in ATD Promotion
Jeff Fountain of Jeff Fountain Tire in Wilmington, N.C., is one Porsche richer today.
Michelin AAD Meetings Kick Off in Greenville
Dealers seem to be pleased thus far with Michelin North America’s Alliance Associate Dealer program.
Michelin Launches ‘New’ Dealer Program
(Akron/Tire Review) Michelin Americas Small Tires is launching a new Alliance Associate Dealer program for 2008, which represents a shift in the way the company does business with both distributors and dealers of its passenger car and light truck replacement tires.
Field of Vision: ACCC’s Largest-Ever Dealer Event Looks at Past, Future Success
ACCC’s Largest-Ever Dealer Event Looks at Past, Future SuccessIn a century-old industry, 15 years doesn’t seem like much. But to an entrepreneurial business ®€“ whether a single retail store or alliance of successful dealers ®€“ 15 years is a long time.
Industry Report
It took seemingly forever, but NHTSA finally issued final tire performance and testing standards in late June – more than a year after its initial proposal was revealed. The new standards feature more stringent performance test parameters, including a controversial low inflation pressure test provision.
Checkoff Gets Legs
Taking a page from the dairy, beef and home heating oil industries, the tire industry may soon have its own multi-million dollar national consumer education campaign promoting the value of tires and importance of tire maintenance.
Industry Report
RMA Asks NHTSA For Internet OptionLooking to increase the number of tires being registered, the RMA has asked NHTSA for formal permission to allow tire buyers to register to tires via tiremaker Web sites. Allowing "additional, easier choices" would enhance NHTSA’s ability to notify owners in the event of a safety problem with their tires.
‘Got Air?’ Gets Legs- Web Exclusive
TIA Drafts Legislation to Create Tire Checkoff Program Taking a page from the dairy, beef and home heating oil industries, the tire industry may soon have its own multi-million dollar national consumer education campaign promoting the value of tires and importance of tire maintenance.