Yokohama Ties In With Angels - Tire Review Magazine

Yokohama Ties In With Angels

Yokohama Tire Corp. is now an official sponsor of the Los Angeles Angels of Anaheim.

Under the one-year deal, Yokohama will have signage installed on the backstop and in the outfield at Angels Stadium of Anaheim, the team’s home park.

To celebrate the deal, YTC President Takao Oishi threw out the ceremonial first pitch prior to the Angels’ game against the Detroit Tigers on Apr. 19.

Japanese baseball hero Hideki Matsui, last year’s World Series MVP, now plays for the Angels. Matsui, who grew popular in the U.S. during his career with the New York Yankees, signed with the Angels in the off-season. Yokohama said with Matsui on board, advertising the brand through support of the team would appeal to customers not only in Japan, but in countries worldwide.

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