Yokohama Rubber Adopts New Sustainable Rubber Procurement Policy - Tire Review Magazine

Yokohama Rubber Adopts New Sustainable Rubber Procurement Policy

The Yokohama Rubber Co., Ltd., has announced a new procurement policy for sustainable natural rubber.

The Yokohama Rubber Co., Ltd., has announced a new procurement policy for sustainable natural rubber.

The policy explains Yokohama Rubber’s stance regarding the procurement of natural rubber, the initiatives being taken by the Company and related requests to its suppliers and is based on the contents of theInternational Rubber Study Group’s Sustainable Natural Rubber Initiative and the main proposals made by the World Business Council for Sustainable Development’s Tire Industry Project at the “World Rubber Summit 2018” in May this year. The Policy outlines the initiatives to be taken by the Yokohama Rubber Group as well as those requested of its suppliers in such areas as traceability, respect for human and labor rights, and environmental protection. The Policy also includes initiatives specific to the Yokohama Group, such as sharing the know-how the Group has accumulated through the YOKOHAMA Forever Forest Project*3 to help members of the Group’s supply chain fulfill the Policy’s requests for their cooperation. The status of initiatives being undertaken under the Policy will be presented on Company websites, including its CSR website (https://www.y-yokohama.com/global/csr/).

The Yokohama Rubber Group to date has undertaken various activities on its own initiative to secure the sustainability of natural rubber. For example, in Thailand, a major producer of natural rubber, the Group has been conducting joint research on natural rubber with universities since 2013, while also promoting widespread use of an “agroforestry farming method” that contributes to more stable income for the country’s rubber farmers and holding regular exchanges (Suppliers’ Day) with local natural rubber suppliers. Y.T. Rubber Co., Ltd., the Group’s natural rubber processing company in Thailand, has introduced a purification system that recycles the water used at the plant as part of its effort to protect the natural environment and maintain a strong relation based on trust with local residents.

Going forward, the Yokohama Rubber Group will work with all members of its supply chain to promote activities that conform to the Procurement Policy for the Sustainable Natural Rubber and further enhance the “Promotion of CSR activities throughout the value chain”, which has been designated as one of the important goals of the Group’s corporate social responsibility (CSR) activities.

You May Also Like

Tire Industry Labor Shortage: Improve This to Keep Employees

I’ve spoken to many representatives from manufacturers, wholesalers and retailers who report that techs, counter people, drivers and even white-collar team members have walked off the job, failed to report, or given notice, and their businesses have been impacted by these departures. This isn’t just a tire industry issue—and goes beyond the tech shortage that

Tire Industry-Labor Shortage-Great-Resignation

I’ve spoken to many representatives from manufacturers, wholesalers and retailers who report that techs, counter people, drivers and even white-collar team members have walked off the job, failed to report, or given notice, and their businesses have been impacted by these departures. This isn’t just a tire industry issue—and goes beyond the tech shortage that has plagued the industry for decades.

Consider Software Solutions to Streamline Operations

Representatives from several software providers share how solutions drive efficiency and profitability, as well as what to look for when considering a system in your shop.

software-solutions-stock
How Data, Analytics Can Boost Profitability for Tire Retailers

By collecting and analyzing data about a dealer’s sales history, inventory levels and market demand, data and analytics platforms can analyze the performance of each dealer’s store and recommend actionable improvement opportunities.

How to Start the PPP Loan Payback Process

For many PPP loan recipients, it is time to start the repayment process—or file for PPP loan forgiveness. Read on to find out which portion of your loan may be forgivable and how to apply for forgiveness, as well as how to start the repayment process.

Creating a Positive Work Environment

Larry Sutton of RNR Tire Express shares seven different practices that have helped him create a positive work environment.

Other Posts

Yokohama to sponsor the Bass Pro Shops Bassmaster Classic Tailgate

The event, part of the Bassmaster Classic Expo, is March 21-24 in downtown Tulsa, Oklahoma and Grand Lake.

Bass-stock-photo
Yokohama Tire to expand available sizes for two commercial tires

Yokohama’s 124R was designed for regional pick-up/delivery fleets and the 714R was designed for urban pick-up/delivery applications.

Yokohama-Tire-714R-124R-Combo-Image-1400
Yokohama Tire promotes Stan Chandgie to COO

Chandgie will retain oversight of consumer and commercial sales, and add marketing, tire business planning and supply chain/logistics to his responsibilities.

Yokohama-Stan-Chandgie-1400
Yokohama Tire partners with California State Parks Foundation

To begin the partnership, Yokohama will support California State Parks Foundation at three Malibu-area sites and three projects in San Diego.

Yokohama-Tire-CA-State-Parks-Foundation-cleanup-at-Silver-Strand-State-Beach-1400