Yokohama Rubber Co., Ltd., has developed a concept tire in its fuel-efficient BluEarth brand for Maruti Suzuki India Limited’s new concept electric vehicle (EV), the Concept Futuro-e.
The new tire was displayed with the Concept Futuro-e at Auto Expo 2020, held Feb. 7-12 in New Delhi.
Yokohama says the company developed the concept tire exclusively for the Concept Futuro-e based on the concept of “a tire featuring a powerful and stylish design for the new generation of urban SUVs.”
The rise in popularity of utilizing vehicles to camp or explore more challenging terrains has propelled this segment forward.
As with many outdoor hobbies that increased in popularity during the pandemic, an uptick in off-road enthusiasts was the result of people shifting their leisure time to outdoor pursuits. A growing number of drivers needed mud-terrain (M/T) tires for traversing through mud, gripping rocks, digging into sand and exploring other treacherous terrains.
Hankook’s Dynapro line for SUVs and iON tire lines for EVS were in the spotlight at this year’s SEMA Show.
The Dynapro HPX will be available for sale starting in January in 39 sizes ranging from 16 to 22 in.
Atturo Tire introduces new sizes for the AZ850, AZ600 and Trail Blade ATS tire lines at SEMA.
Toyo’s Open Country A/T III EV, releasing February 2024, is tailored for electric trucks and SUVs with 18-24-in. wheels.
The plan emphasizes tire-emission research, circular end-of-life tire management and enhanced sustainability assessments.
The Advan Sport EV will be offered in 10 sizes ranging from 18 to 20 in.
Yokohama will be the premier partner for Porsche Carrera Cup North America.
Yokohama has partnered with “Tread Lightly!” to promote stewardship and education around responsible outdoor recreation.
